By Brandon Doyle My Matterport Pro 3-D camera system arrived on Thursday, and agents who are early adopters of new technology will see the benefits of being able to offer your clients something that no one else can do. Matterport is the equivalent of HD Google Street View for the interior of a house. It provides consumers the ability to …
YPN Grows Leaders
By Rob Reuter Yesterday was a special day for YPN. More than 90 YPN chairs, vice chairs, and staff liaisons convened in Chicago representing networks from 31 states and Canada in what I expect to be the first of many annual YPN Leadership Retreats. Whether a member of YPN since its inception in 2007 or representing a network less than …
Be the One to ‘Bring Help Home’
By Erica Christoffer A natural disaster can bring a community to its knees. But with the help and hard work of NAR members, the REALTORS® Relief Foundation (RRF) is there to help pick up the pieces. RRF is holding its second annual online silent auction Nov. 7–9 – coinciding with the REALTORS® Conference & Expo in New Orleans – to …
Pinterest Board Tips for Real Estate Pros (Part 2)
By Charlie Allred Pinterest boards are the second most important part of your Pinterest account. Last month, I talked about optimizing your Pinterest profile in the kickoff of my series on using Pinterest in your real estate business. The goal of your profile is for a Pinterest follower or potential client to be able to quickly get to know who …
Not Using e-Signatures? Here’s Why You Should
By Andrew Janos The number of tech savvy clients is increasing every day with the help of the Internet and smartphones. Information is at the consumer’s fingertips, which is why the transfer of documents for signature and information should be just as easy. DocuSign recently purchased Cartavi’s transaction management system and dubbed it DocuSign Transaction Rooms. As a real estate …
‘Coming Soon’ Listings: The Only Question You Need to Ask
By Sam DeBord There has been a lot of discussion lately about the propriety of pre-marketing listings. Promoting a “coming soon” listing on Zillow has been widely debated. I’ll attempt to make the discussion for a REALTOR® as simple as possible. Ask yourself one single question, and you’ll know how to deal with this issue. If you attempt to sell …
When a Plank Stops Hurting
By Melissa Krchnak I’ve recently starting doing planks – a balance and core-building technique – along with my regular exercise routine. This plank business isn’t a joke though. They started off pretty brutal. I set my goal to add just one second to my time a day. I’m overly optimistic so that goal is a far cry from where I …
The Real Estate Pro’s Guide to Pinterest (Part 1)
By Charlie Allred Last month, I wrote “How to Capitalize on Pinterest,” where I said the main benefit of Pinterest for agents and brokers is driving visitors to your real estate website. Well, last week I read a statistic that stated 70 percent of home sellers and 74 percent of buyers found their real estate agent online. These numbers prove …
YPN in Washington: #RPCTE Recap
By Rob Reuter, YPN Manager YPN members from across the country converged on the nation’s capital May 12-17 to attend the 2014 REALTOR® Party Convention & Trade Expo (#RPCTE) where thousands of REALTORS® annually meet to address the most recent issues facing the real estate industry. Over the last five years, the number of YPN attendees has increased as the …
The REALTOR® Value Proposition: Do You Have an Elevator Pitch?
By Sam DeBord This week I’m in Washington, D.C., for the REALTOR® Party Conference & Expo, and it got me thinking: Some of the most interesting committees I’ve worked with lately have focused on a range of issues surrounding the value proposition for the REALTOR® brand. From a communications audit at our local board to a state/NAR combined idea building …