Develop a Killer Online Strategy

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 6 Comments

By Charlie Allred Having a blog can be a killer online strategy for your real estate business. A vibrant blog can be the very top of your online funnel. But your potential clients must feel understood when they first arrive at your site. Last month, I talked about creating a niche to strengthen your online presence. By all means, you can …

Cook Up Success With a Real Estate Team

Blog Contributor Business Challenges, Managing Your Agents, Managing Your Office, Professional Development, Sales & Marketing 1 Comment

By Dave Robison Creating a successful real estate team is a lot like cooking. You have to add certain ingredients to the pot – a little of this, a little of that, more of another thing to make it sweet. The temperature and how long you cook it has to be watched, otherwise you risk it coming out cold or …

Use Your Tweets Wisely

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 15 Comments

By Bill Gassett So, you’ve finally joined Twitter. How do you know what to tweet about to maximize your time and energy on this rapid-fire platform? How often can you tweet without annoying people? Your followers’ Twitter feeds moves at lighting speed, so it’s okay to post up to 10 times per day or more. Just don’t do all your …

5 Simple Life Hacks to Boost Experience

Blog Contributor New REALTOR®, Professional Development, Rookies, Sales & Marketing 8 Comments

By Sam DeBord Real estate rookies can really kick start their learning experience by picking up some simple shortcuts from those who’ve been selling for many years.  These are just a few of the real estate “hacks” I’ve learned over the years from seasoned practitioners that improved my experience and knowledge in simple yet effective ways. 1. Know the Concierge …

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3 Ways to Earn More Business than 99% of Your Competition

Blog Contributor Mentoring, Professional Development, Sales & Marketing 3 Comments

If a seasoned agent hands you a phone book, or encourages blasting a neighborhood with postcards to get new business, it may be time to reconsider who you’re surrounding yourself with. However: There are three things you can do to make damn sure you are selling more real estate than 99 percent of the agents in your area.

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Geo-Farming Part 2: Big Data

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Brandon Doyle By now, most of us know that establishing a geo-farm can be an excellent way to gain listings over the long run. In March of this year, I posted an article titled “Geo-Farming to Build Your Business,” in which I describe strategies for identifying an area to farm and tactics for building your brand and reputation. While …

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Pinterest Marketing Part 4: Blog Content

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 2 Comments

By Charlie Allred We have all heard the statistic that 90 percent of all home searches start online. So how do we capture this online business? My answer to this question is always: “You need a blog; your website should be a blog.”  I use the words website and blog interchangeably because a website without a blog is a static …