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Break Into Video Marketing in 2012

Blog Contributor Helpful Tools, Professional Development, Sales & Marketing, Technology & Social Media 9 Comments

By Stefanie Hahn Intimidated by video? Don’t be! There’s a plethora of ways you can incorporate video into your blog or website this year, without it being over-the-top promotional (and without your mug being the only thing in front of the lens). Here are some creative tips for video newbies. Stefanie Hahn is the education director for Coldwell Banker Hearthside, …

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10 Must-Have Tech Gifts for Road Warriors

Blog Contributor Helpful Tools, Technology & Social Media 11 Comments

By Shannon Williams King Looking for affordable, unique gifts for your loved ones or yourself? Here are five must-have tech gadgets all road warriors need, and a few more gift ideas I thought sounded cool! What’s on your list this year? 1.) Kindle Fire – At $199 who can’t resist finding out what all the fuss is about?  I love …

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Is Your Customer Service Best for You or Your Clients?

Blog Contributor Commitment to Excellence, communication, Professional Development, Technology & Social Media Leave a Comment

By David Krichmar Is your customer service best for you or your clients? Think about that question for a moment. Obviously, great customer service is not what is easiest for you.  In most situations, it is about going above and beyond. Maybe even inconveniencing you. I recently read a great article by Rebekah Radice, “The Simple Truth Behind Customer Service,” …

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Get It, Got It, Google +1 It

Blog Contributor Professional Development, Technology & Social Media 1 Comment

By Stefanie Hahn You have your Google profile, right? Well now it’s time to start using Google +1. Haven’t heard of it? Think of it as the Facebook “like” button for the Internet. Watch this tutorial video to see how Google +1 works and consider adding the function to your website and/or blog to vamp up your SEO. Stefanie Hahn …

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Eye of the YPN – Photo Contest

Blog Contributor Professional Development, Technology & Social Media, YPN Events Leave a Comment

By Rob Reuter, YPN Manager How many times have you been out showing a property or walking through a potential listing and stumbled upon something extremely strange or uniquely cool? Here is your chance to share those on-the-job eccentricities with the world and possibly win a prize.  From June 15 through July 15, 2011, we will be running the Eye …

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The X Factor

Blog Contributor Technology & Social Media 1 Comment

By Stefanie Hahn The letter X hasn’t fared too well in the dot-com era.  Once the mark of secret pirate treasures and “sign here if you would please” contracts, it has been relegated to second-class status ever since Microsoft introduced Windows95 as the letter you looked for when you want to make things go away. Facebook also selected the X …

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Selling a Great View, YPN Style

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Lynn Minnick It wasn’t that long ago that my partner and I were kicking around ideas for a spring marketing plan on our big listing on the Connecticut River.  After all that snow and a wet early spring we were looking for fresh ideas and an approach we hadn’t tried yet. Enter the live webcam: A fun way to …

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Evernote: Everyday – Everywhere

Blog Contributor Helpful Tools, Professional Development, Technology & Social Media 6 Comments

By Stefanie Hahn I have a new favorite.  I think you will love it too.  Evernote is more than just a tool for note-taking. Evernote is a cloud productivity tool where I can write, save, tag, share and sync my notes. I started using Evernote on my iPad, then installed it on my laptop and grabbed the app for my Android.  A note …

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Growing Your Sphere & Business With Low Costs

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Dave Robison About 10 years ago when I started advertising online, I knew I only had a few years before the rest of the world caught up.  When I first broke out my SEO and PPC campaign, I was paying $1,000 a month.  It gave me heartburn at the time, but my business grew and flourished. That first month …

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Juicing Up Your Listing Presentation

Blog Contributor communication, Helpful Tools, Professional Development, Sales & Marketing, Sales Tips & Techniques, Technology & Social Media Leave a Comment

By Subhi Gharbieh Have you ever thought about some things you can incorporate into your listing presentation that will really juice it up? Here are a few tips to help you get your listing presentation looking like Barry Bonds. Show them: 1.      Graphs, Charts, Tables of Market Data. Comps, recent sales, and anything that can be explained with numbers, make …