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There’s No ‘Team’ In ‘I’

Blog Contributor Business Challenges, Helpful Tools, Managing Your Office 1 Comment

By Brooke Wolford As a real estate agent, I sometimes feel as if it’s all about me. This is my business, my success, and my livelihood. For me, after several years I have tried to focus on my “team.” I have a terrific team of people who I work with. My “team,” consists of a loan officer, closer, inspector, insurance …

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How Google Will Take Over The World

Blog Contributor Helpful Tools, Sales & Marketing, Technology & Social Media 6 Comments

By Toby Boyce Let me start with this: I don’t work and am not receiving any money for this post – unless Google offers it. And to be honest, I have labored against the “mighty one” for years. But here we sit in 2010 and my mind has started to wonder about where the “G” will take the world next. …

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Tap into More Buyers With a Watering System

Blog Contributor Environmental, Helpful Tools, Homeownership Education & Counseling 1 Comment

By G. M. Filisko, contributing writer, HouseLogic Working with sellers looking for another way to make their home stand out? Suggest they dip their toes into a yard-watering system that saves water and money. Almost one-third of the water the average family uses—an average of 100 gallons a day—ends up in home owners’ yard and garden, according to the U.S. …

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HouseLogic Nominated for Innovator Award

Blog Contributor Helpful Tools, Homeownership Education & Counseling, Technology & Social Media 1 Comment

By G. M. Filisko, contributing writer, HouseLogic HouseLogic, the NATIONAL ASSOCIATION OF REALTORS’® new consumer website covering all facets of homeownership, is a finalist in the 2010 Inman News Innovator Awards’ “media site” category. HouseLogic’s nomination places it in the running for Inman News’ People’s Choice Innovator Award. The Inman Innovator Awards, launched in 1997, recognize companies that use technology …

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A Case for RPR

Blog Contributor Helpful Tools, Sales & Marketing, Technology & Social Media 1 Comment

By Nobu Hata I’ve been lucky enough to be a Realtors Property Resource™ beta tester for the last couple months, and MLS controversy aside, it’s an elegant site that belies a very powerful information resource, packed with potential, underneath it all.  I’ve devised its place in my marketing plan (as a monthly client touchpoint) once live, but I’d never had …

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Listen, Lurk, Learn

Blog Contributor Helpful Tools, Professional Development, Technology & Social Media 2 Comments

By Stefanie Hahn I’ve been teaching quite a few Twitter classes lately. I’m not sure if it is because I continue to push Twitter as a social-media-piece-of-cake or if agents are just starting to come around to micro-blogging and the benefits it can bring to their business.  I imagine it has more to do with the fact that they are …

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Your Goal of Making ‘X’ Amount of Money Could Be Self Destructive

Blog Contributor Business Challenges, Code of Ethics, ethics, Helpful Tools, Personal Fulfillment, Professional Development, Sales & Marketing 7 Comments

By Dave Robison When the Focus is On Getting More Money: Recently, I talked to an agent who, unfortunately, didn’t quite know where their focus should be. It can be really tough to know. If more agents did, they would be selling a lot more homes. If you can learn these secrets, though, you could be consistently successful.  As John …

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Hit Pay Dirt: Tips on Landscaping for Curb Appeal

Blog Contributor Helpful Tools, Homeownership Education & Counseling 3 Comments

By G. M. Filisko, contributing writer, HouseLogic Sellers have a lot of plates in the air during their home sale, and sometimes making their yard stand out is the plate that drops. Make sellers’ lawn-job easier with tips on landscaping for curb appeal from the June “Exterior Upgrades” package of articles now available at the REALTOR® Content Resource. Here are …

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Pre-Counseling Lessons From The Trenches

Blog Contributor Business Challenges, Helpful Tools, Homeownership Education & Counseling, Mortgage Loan Limits, Working with Clients 2 Comments

By Brian Copeland Anyone who knows my business knows I pride myself on strong counseling of all my clients prior to any signed documents.  It’s the secret sauce of my business. This week, I messed up…bad! During the hustle and bustle of NAR Midyear, I had a remote buyer counseling session.  I was so busy that I condensed the normal …

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Tips to Help Build Buyers’ Trust and Their Credit

Blog Contributor Helpful Tools, Homeownership Education & Counseling, Working with Clients 2 Comments

By G. M. Filisko, contributing writer, HouseLogic In today’s economy, there’s no shortage of potential buyers, but few have emerged from the recession without a few dings on their credit. Help potential buyers boost their credit with tips from the June “Get Ready to Own” bundle now available at the REALTOR® Content Resource: 1. Know your credit score. Credit scores …