Celebrating the 2025 YPN Networks of the Year and Their Vision for 2026

Nicole Slaughter Graham NAR NXT, Young Pros in the Spotlight Leave a Comment

Each year, the National Association of REALTORS®’ Young Professionals Networks across the country apply for an opportunity to be recognized as innovators and rising leaders shaping the future of the industry. This year’s winners represent the full spectrum of YPN excellence, from small but mighty rural networks to statewide powerhouses driving impactful initiatives. Here’s a closer look at the 2025 award winners and what they’re looking forward to in 2026. Small Network of the Year: Tulare County Association …

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The DNA of Luxury: Part II – Mastering the Art of Engaging Luxury Clients

Anna Maria Porowska Working with Clients Leave a Comment

By: Anna Maria Porowska Mindset. Behavior. Values. Trust. These are the assets that will help you succeed in the luxury space, and any space in real estate, really. Have you identified your luxury niche clients? If yes, the next step is to connect with them effectively. In part one of this series, I gave a general overview of the luxury …

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Three Phrases That Transformed My Real Estate Business

Marcelo Steinmander Working with Clients 5 Comments

By: Marcelo Steinmander Throughout my real estate journey, I’ve realized a fundamental truth: language is strategy. The right words set the stage in a negotiation, define expectations, and shape how clients, prospects, and fellow agents see me. Over the years, I’ve depended on phrases that have helped win deals, conserve energy, and protect my business. Here are three that I …

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Time Management Tips for the Holiday Season

Jennifer Weinberg Work/Life Balance 2 Comments

By: Jennifer Weinberg Does anyone else feel like once October hits, the rest of the year speeds by? Between fall festivals, client appreciation events, open houses, and prepping for the holidays, it’s easy to feel like you’re running on autopilot. The busy season in real estate doesn’t really stop—it just changes shape. And before you know it, Thanksgiving and the …

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3 Marketing Ideas for Introverts

Ashley Harwood Sales & Marketing 2 Comments

By: Ashley Harwood Believe it or not, some of the top real estate agents in the country are actually introverts. I’ve personally been coaching and training introverted agents since 2018 and have realized that while there are hundreds of different ways to find clients, there do seem to be some strategies that are more popular than others. If you’re looking …

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How to Properly List a Home: A Checklist for Real Estate Agents

Matt Clements Working with Clients 13 Comments

By: Matt Clements You got the listing! Now what? If you’re feeling that rush of excitement mixed with a bit of “What now?”—don’t worry; you’re not alone. The most successful agents have a clear process in place for listing and selling a home. Here’s what the pros do to get from listing to closing like a rockstar: 1. Know Who’s …

An insightful 3D render illustrating the key pillars of personal and professional development. Four light bulbs are illuminated to reveal the glowing words: Knowledge, Training, Skills, and Education. This conceptual image is a perfect metaphor for growth, learning, and the path to expertise. It's an excellent visual for topics related to human resources, corporate training programs, e-learning, career advancement, and self-improvement. The glowing bulbs symbolize the bright ideas and innovation that stem from a commitment to continuous learning.

Your Real Estate Career Journey: From Rookie to Mastery

Marcelo Steinmander Establishing Your Business, Professional Development Leave a Comment

The journey of a real estate professional isn’t a line drawn straight. It’s a series of chapters, each one with its own pace, challenges and lessons. There’s a rhythm to the line of work we’ve chosen. Growth doesn’t happen overnight, and it doesn’t happen by accident. You grow through mistakes, through seasons of obsession and doubt, through cycles that feel …

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Meet Porsche Nathaniel: Building Her Brand With .RealEstate

Elizabeth Koneru Marketing Leave a Comment

By: Elizabeth Koneru Porsche Nathaniel, a broker in Hilo, Hawaii, and an active YPN member, recently elevated her digital presence with a professional .RealEstate website. She says the platform’s ease of setup and mobile-friendly design made it an easy choice, while features like MLS integration and lead capture tools help her showcase listings and connect with clients. For Nathaniel, the …

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What Agents Need to Know About the Appraisal Process

Blog Contributor Appraisals, Working with Clients 2 Comments

Understanding the appraisal process is essential to guiding clients with confidence. Appraisers play an important role in real estate transactions, yet many agents don’t fully understand how to collaborate with them effectively. In an episode of the Drive With NAR podcast, host Marki Lemons Ryhal spoke with two Chicago-based real estate professionals about how new agents can build better relationships …

Young man showing a young couple around a new construction home that isn't yet finished. Looks like he's helping them envision what this finished product will look like.

Why New Construction Requires a Different Playbook for Agents

Robert Gideon new homes, Working with Clients 2 Comments

By: Robert Gideon When I started working with buyers looking at new construction, I thought it would be easier than resale. After all, no inspection issues, no sellers to negotiate with, and everything brand new. I quickly learned that new construction is a different ballgame entirely. It is exciting, yes, but it comes with its own set of challenges that …