By: Roman Fischer I originally started in real estate sales, focusing primarily on investors looking for cash-flowing assets. Early on, many of my clients would ask the same questions after purchasing a property: “Who is going to handle the rentals?” “Who will collect the rent?” “Who will coordinate maintenance?” “Who will oversee renovations?” At first, I simply offered to help. …
How a Letter Strategy Built Over $30 Million in Business
By: Daniel Rascon Breaking into luxury sales is rarely about a single breakthrough moment. Instead, it’s usually the result of a long, deliberate process that requires a concerted and consistent effort to build credibility in a niche where attention is limited and trust is earned over time. I didn’t have an exclusive network or a backdoor into the luxury space. …
5 Ways to Build a Stronger Real Estate Business
By: Amy McCann Today’s market is creating opportunities for agents who are willing to be intentional about how they build their business. Buyers and sellers are taking more time to make decisions, which means consistency, strong relationships and disciplined habits matter more than ever. While there may not be as many opportunities to rely on momentum alone, this is the …
The Client I Lost Changed My Business
By: Marcelo Steinmander One of the hardest moments in my career came when a client I thought I had earned decided to work with someone else. I replayed every conversation in my head. I wondered what I had missed and what I could have done differently. I even questioned if I was really cut out for this business. At the …
What I Do When the Market Gets Quiet
By: Angel Bueno It is no secret that the real estate market has leveled out in many areas. Homes are no longer selling overnight in most cases, buyers are taking more time to make decisions, and sellers have to adjust to a market that feels very different from the one we experienced a few years ago. For some agents, that …
The YPN Advisory Board Makes Moves, Considers Changes
The YPN Advisory Board meeting was standing-room only, and the board had many updates about what they’ve been working on at the 2026 REALTORS® Legislative Meetings in Washington, D.C. First, each committee member relayed the committees that they are also members of within the National Association of REALTORS®. Each YPN Advisory Board member participates on an NAR committee and acts …
Finding Your Authentic Voice in Real Estate
By: Angel Bueno There is a lot of noise in real estate. Everywhere you look, there is a new marketing strategy, a perfectly polished video, a luxury brand, a script or a lead generation system. Social media is overloaded with versions of success that look very easy to copy. When you’re just starting out or even trying to break into …
Your Next Level Requires the Right People in Your Corner
By: Matt Clements When I was a young pro surfer, on tour and competing around the world, I had a coach, and a team manager. Actually, I had multiple team managers: one manager for each one of my sponsors—some better than others—but all there to help me perform and grow. I leaned on these people, not because I was the …
Why Building a Network Inside the Industry Matters
By: Matt Clements About 10 years ago, I was on a flight from Orange County to Washington, D.C. I was the youngest guy in the group. Business suit on, trying to look like I belonged, heading to D.C. as part of YPN leadership. At the time, I didn’t really know where it would lead. I just believed getting involved in …
How (and Why) Real Estate Pros Should Network More Intentionally
By: Angel Bueno When I first started attending networking events, I thought I was doing what I was supposed to do: show up, meet people, learn from the room, and get more comfortable introducing myself as a real estate professional. In the beginning, I regularly attended the lunch-and-learns a local title company put on. They brought industry professionals together, and …









