For young real estate professionals who are newer to the business, a strong digital presence is a game-changer. As the exclusive provider of .realtor websites, NAR’s Get.Realtor Program offers members a business website that uniquely communicates trust, professionalism and industry expertise—all essential qualities for building a successful real estate brand. What a .realtor Website Offers Young Agents In real estate, …
Launch Your Real Estate Career With a Cutting-Edge Website
For rookies, a Premium Plus .realtor website introduces you to your market in a whole new way. With more than 90% of home buyers starting their property search online, having a strong web presence isn’t just an upgrade in today’s digital-first world—it’s a necessity. As a young professional navigating the fast-paced world of real estate, having a strong online presence …
5 Tips for New Agents Born After 9/11
By Jasen Edwards Dear 18-year-old agent, I remember the day I received my real estate license exam results in the mail. Just a few weeks after I turned 18, I slid a single piece of paper out of the envelope from the Texas Real Estate Commission and I saw the word “PASS.” I was looking out from my third-floor …
Best SEO Practices for Real Estate Agents
By Anita Clark Real estate agents are always vying for the top spot on Google in their area but are quickly squashed by the big guys – Zillow, Trulia, Redfin, etc. They have bigger marketing budgets, faster websites, professional marketing and SEO teams, and every detail of a listing covered. How can your average real estate agent not just survive …
Under the Sells-Scope: ‘Answer the Public’ to Grow Your Business
By Lee Davenport Do you wish you could attract more of the public to your business? Maybe AnswerThePublic.com can help. AnswerThePublic.com is a search insight tool. Enter a keyword, phrase, or topic (such as real estate) and the results will show questions people are asking on Google and Bing on the subject. It could be helpful in researching what types …
4 Real Estate Marketing Dos and Don’ts
By Drew Heasley I want to share some smart and efficient ways to spend your precious marketing dollars, as well as some tips for avoiding high-cost, low-producing marketing. The key is to find the marketing plan that works for you and stick with it. 1. Don’t sign a contract for a marketing program. You should never have to sign a …
Key Tips to Give Your Website Curb Appeal
By Anita Clark There are few things real estate agents understand better than curb appeal. It is one of the major factors motivating people to go into a house predisposed to buy. Curb appeal is one of the top factors that can shield a property from low-ball offers, and it’s one of the factors that help close the deal. As …
Setting Goals: New Year, New Opportunity
By Ryan Fitzgerald What are your real estate goals for 2018? Writing them down is a great place to start. For a little inspiration, I decided to ask brokers and agents from all over the country what their goals are for 2018 with three specific questions: How do you set goals? What are your goals? How do you intend on …
YPN Awarded Funds to Extend Reach
Newly-formed or relaunched state and local YPN groups are about to get a little help from their NAR friends. The National Association of REALTORS® Board of Directors gave final approval on a proposal put forth by the YPN Advisory Board to establish a $6,000 annual fund that would support events and programs to help networks become established. “We’ve had the …
Giving Prospects Information They Can Use
By Anita Clark People visit your website for one of two reasons: 1. They might be looking for an agent. If that is the case, they are already half sold. As long as your website looks professional, shows you as credible, and makes it easy to contact you, you have a new client. 2. They might be coming to your …