Blog Ideas for Real Estate Agents

Alex Capozzolo Advertising & Prospecting, communication, Marketing Leave a Comment

By: Alex Capazollo

Has blogging been on your radar for a while? A blog is a great way to present yourself as a subject matter expert, bring useful content to your audience and grow your following as a real estate agent.

An increasing number of real estate agencies are realizing the benefits of including a blog in their market strategy. …

Two business people looking at computer, taking notes.

‘Automa-zation’ Tools to ‘Set It and Forget It’ in 2022

Blog Contributor Advertising & Prospecting, consumers, Sales & Marketing Leave a Comment

By Lee Davenport

“It’s been a while” are words we should never hear or say to prospects.

These words indicate that our follow-up system has a missing link (or may even be non-existent).

However, if those simple yet alarming words seem to be on repeat for you, then I have some tools that may come in handy because real estate …

New year journey 2021 to 2024 on asphalt road.

A Great 4th Quarter Makes a Great New Year

Blog Contributor Advertising & Prospecting, Establishing Your Business, Sales & Marketing, Sales Tips & Techniques Leave a Comment

By Tim and Julie Harris

What you do now will pay dividends in 90 to 120 days. That’s because real estate activity follows cycles.

The fourth quarter of the year is not the time to slough off—even if you’re exhausted from having a productive year and you’d like to kick back for a while.

Remember that real estate typically follows …

5 Tips for New Agents Born After 9/11

Blog Contributor Advertising & Prospecting, Establishing Your Business, Sales Tips & Techniques 6 Comments

By Jasen Edwards

 

Dear 18-year-old agent,

I remember the day I received my real estate license exam results in the mail. Just a few weeks after I turned 18, I slid a single piece of paper out of the envelope from the Texas Real Estate Commission and I saw the word “PASS.” I was looking out from my third-floor …

4 Real Estate Marketing Dos and Don’ts

Blog Contributor Advertising & Prospecting, Sales & Marketing, Technology & Social Media 2 Comments

By Drew Heasley

I want to share some smart and efficient ways to spend your precious marketing dollars, as well as some tips for avoiding high-cost, low-producing marketing. The key is to find the marketing plan that works for you and stick with it.

1. Don’t sign a contract for a marketing program. You should never have to sign a …

Instagram Influencer Marketing: Selling a Luxury Property

Blog Contributor Advertising & Prospecting, Sales Tips & Techniques, Social Media 6 Comments

By Joy Bender

With 1 billion Instagram users, you’re missing out if you’re not using Instagram influencer marketing as part of your luxury property sales strategy.

To help other real estate professionals figure out how to market on Instagram, I’ve created a two-part blog series. This post outlines what social media influencer marketing is and how can be advantageous to …

Caveat Emptor: Lessons Learned from Tax Season

Blog Contributor Advertising & Prospecting, Sales & Marketing Leave a Comment

By Samantha Jones Every year, Uncle Sam comes calling like clockwork in the spring. In the midst of our crazy spring market no less, and then comes the sticker shock. The inevitable cringing at how much I spent to run my business last year. At the end of the day, we are small business owners after all. It does take …

Email Marketing Tips for Commercial Agents

Blog Contributor Advertising & Prospecting, Commercial & Investment Real Estate Leave a Comment

By Kyle Malnati

This is an excerpt from my article that will appear in the 2018 spring issue of Commercial Connections, available in print and online May 28.

Even though the internet, email, and social media allow you to communicate, they do not connect you with your clients. Talking “kneecap-to-kneecap” in a conference room and hammering out details over the …

How House Flipping Can Catapult Your Real Estate Business

Blog Contributor Advertising & Prospecting, Commercial & Investment Real Estate, Consumer, Establishing Your Business, Outreach Leave a Comment

By James Vasquez

I successfully flip houses full-time; but I didn’t become a real estate professional seven years ago to start flipping houses. One of the main reasons I became a flipper early on in my career is because it gave me a huge leg up on my competitors. Also, like many young, aspiring real estate entrepreneurs, I struggled to …

How to Use Failure to Grow Your Business

Blog Contributor Advertising & Prospecting, Establishing Your Business 2 Comments

By Alexis Craig

Why do you think we don’t make our failures public?

This is easy to see on social media. Pictures of couples on the beach in Punta Cana, our friend getting promoted to a management position, and our co-worker’s weekly production numbers dominate our newsfeeds. And we can’t help but ask ourselves, why is everyone having success but …