The YPN Advisory Board recaps its 2017 successes, and honors an advocate.
Why You’re Not Generating Leads From Instagram
By Lee Davenport Are you posting like a manic on Instagram, using every hashtag known to man, yet you’re not generating leads from this popular social media network? “Arrgh…,” you think. “I knew all of this ‘Insta-fame’ hype was nonsense,” you smirk and resign in frustration. Not so fast, friend! Check out this short video to see if you are …
Apply for the 2018 Class of 30 Under 30
Have you always dreamed of one day being named a REALTOR® Magazine 30 Under 30 honoree? This could be your year. Tell us how you’re killing it in sales, taking on leadership roles, or making a difference in your community by filling out an application today. We’re excited to announce that the 2018 30 Under 30 application period is now …
Mess-Free Social Media: Don’t Get Blocked
By Lee Davenport I’ve seen it before: accounts are blocked, business drys up, and worse yet, a job is lost, fines are imposed, or licenses are revoked—all from a social media post. That’s a mess…a hot mess. It’s no secret that social media can grow your business—or destroy it. Keep social media from messing up your business so that orange …
The Pros and Cons of a Real Estate Office
By Ryan Fitzgerald Last month, Lee Nelson wrote a great article for REALTOR® Magazine on how to build office culture in a virtual world, and it made me wonder…is a physical real estate office still necessary in 2017? So, I decided to dive into the pros and cons of having a physical real estate office. Let’s Start With The Pros: …
How to Win Your Buyers’ Dream Home
By Drew Heasley If you’re a buyer’s agents in competitive markets like ours here in the suburbs of Philadelphia, then there are a lot of reasons you will need to be extra sharp to win your clients the home of their dreams. But your buyer’s dream home is probably identical to other buyers’ ideal home. The features that draw your …
How House Flipping Can Catapult Your Real Estate Business
By James Vasquez I successfully flip houses full-time; but I didn’t become a real estate professional seven years ago to start flipping houses. One of the main reasons I became a flipper early on in my career is because it gave me a huge leg up on my competitors. Also, like many young, aspiring real estate entrepreneurs, I struggled to …
Fall YPN Event Ideas
Autumn is upon us, and the changing of the seasons is a great time to put together creative YPN events that will get members excited to be involved. Here are five real-life ideas from YPN groups around the country. 1. Not Your Usual Cocktail Party. Lakes Area REALTORS® Association YPN will host a wine and paint networking event and activity …
Design a Social Media Post in Less Than 5 Minutes
By Lee Davenport Don wrote: “I have no creative gene so it takes me literally hours to create snazzy social media posts. I can’t spend that much time as a ‘solo-preneur,’ but I know the importance of my business being on social media. Dr. Lee, help!” Dr. Lee’s response: You are over-spending your time on creating social media posts for …
Using Hashtags in Your Online Marketing
By Lee Davenport When you need to look something up, what do you do? Many of us will grab our phone, laptop, or computer and do a Google or Bing search. But, wait: You just realized that does not work on social media. Now what? Will you have to scroll through zillions of accounts, photos, and posts to find that …