An Asian business woman interviews a Black businessman

Considerations to Weigh Before You Jump Brokerages

Robert Gideon Establishing Your Business 4 Comments

By: Robert Gideon As a real estate agent, it’s inevitable that you’ll get offers from competing brokerages, each promising greener pastures, shinier compensation and cooler logos. But before you jump ship, it’s essential to understand what loyalty in business really means and when it’s time to make a move for the right reasons—not just the most enticing ones. My perspective …

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Questions to Ask Before Joining a Brokerage

Alex Capozzolo Establishing Your Business Leave a Comment

By: Alex Capozzolo In real estate, brokerages are the apparatus through which real estate agents get the job done. Finding the right apparatus is a crucial piece to your career path puzzle. The brokerage you choose will not only influence your business but also mold your professional identity, long-term success and growth. You might be wondering how to go about …

How to Select a Brokerage

Blog Contributor Business Challenges, Establishing Your Business, Helpful Tools, New REALTOR®, Professional Development Leave a Comment

By Lee Davenport As a new real estate agent, it may be hard for you to decide which real estate brokerage firm to “hang your hat.” From having a friend who works at XYZ Realty to remembering the agent who sold you your home with ABC Realty to seeing all the brokerage lawn signs, commercials, and billboards, it can be …

Why You Need a Mentor

Blog Contributor Mentoring, Professional Development, Sales & Marketing Leave a Comment

By Jay O’Brien We’ve all received the calls, opened the letters, and deflected the in-person pitches. Real estate is perhaps one of the only industries that attains its workforce through blind recruiting rather than interviewing. It’s quite simply a numbers game for many brokerages, and the strategy becomes less about value creation for agents and more about the bait. How …

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Choosing the Right Brokerage For You

Blog Contributor Establishing Your Business, Personal Fulfillment, Professional Development Leave a Comment

By Brandon Doyle Whether you’re new to the business or in a growth stage, at some point in your career you’ll need to pick a brokerage to associate with (or start your own). There is no “one size fits all” answer, and there are many factors that go into this major decision. It is important to understand what stage of …

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3 Tips for Transforming Your Job Into a Business

Blog Contributor Business Challenges, Managing Your Office, Professional Development, Sales & Marketing 5 Comments

By Dave Robison How many times have you heard it?  You are your very own business owner in real estate.  You are an independent contractor, you incur and write off expenses, you spend your own marketing dollars and you work your own hours.  You own a business. It definitely sounds like a business. Years ago,  I was convinced I had …

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Brick & Mortar or Virtual: Which is More Important?

Blog Contributor Being a Broker, Business Challenges, Establishing Your Business, Sales & Marketing 2 Comments

By Toby Boyce As an agent, would you prefer your brokerage to have an amazing brick and mortar location or an amazing online presence? The question flowed from Michael McClure, president and CEO of Professional One Franchising, on Twitter (@professionalone) recently. There were several agents who jumped right into the discussion — and being on Twitter, it doesn’t take a …

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Agent/Broker Relationships: Who Wears the Pants?

Blog Contributor Being a Broker, Business Challenges, Sales & Marketing 5 Comments

By Brandon Rodriguez When I first became an agent just shy over 7 years ago, I was a novice and this dichotomy was not apparent to me.  I was under the impression brokers were in charge.  They gave you a desk space or office, nice decorated conference rooms, brochures, and you could even do desk duty for them.  Not to …