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Elevate Your Visibility Online With a Lasting Digital Brand

Blog Contributor Advertising & Prospecting, Marketing Leave a Comment

Use a .realtor™ domain to establish instant credibility and top search results. Content sponsored by get.realtor.  Building your digital brand is one of the best ways to increase awareness of your business and the services you offer. A powerful online presence will help you drive leads through your website, generate referrals and grow your network. There’s no better way for …

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Help Homebuyers Prepare for Life’s Stages

Barbara Ballinger [Demographic-based grouping], Buyers, Consumer, Customer Service 1 Comment

By: Barbara Ballinger Homeowners’ needs change as they ramble through life. One minute a two-story house with a landscaped yard fits their family’s needs. Before too long, they’re empty nesters who find it hard to navigate stairs and handle maintenance. They begin contemplating a condo with a small deck. Help your buyers match the type of house that will bring …

The kids are eager to help with all the moving

Help Clients Avoid Moving Scams

Blog Contributor Buyers, consumers, Sellers, Working with Clients 5 Comments

By Anita Clark Moving scams are real and if you or your clients have ever been victimized, you know how difficult the frustration and struggle is to get your property. While real estate agents are typically not involved in the moving aspect of home relocation, they can provide advice or even provide a list of potential sources to make the …

Real Estate Agent holding house key

Partner With a Mortgage Broker for a Competitive Edge in 2024

Blog Contributor Mortgage Financing 2 Comments

By: MortgageMatchup.com The real estate market is in a steady upswing with the likelihood of mortgage rates falling and inventory rising later in the year and into 2025. Now is the time to set yourself up for a successful year. Be Prepared for a Shift in the Market By anticipating increased demand in the housing market, you can better prepare …

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Real Life First Time Home Buyers vs Reality TV First Time Home Buyers

Duriel Taylor Working with Clients 5 Comments

By: Duriel Taylor First time home buyers are individuals who have either never purchased real estate before or individuals who have not owned real estate in the last three years. These buyers often have questions about every step of the process and rely on real estate professionals to help them sort through all that comes with buying a home. The …

How to Overcome the ‘Too Young’ Objection in Real Estate

Alex Craig Sales & Marketing, Sellers, Working with Clients 4 Comments

By: Alex Craig Being young in real estate can sometimes be a barrier or hurdle to getting clients—but it doesn’t have to be. You can overcome feeling “too young” or clients choosing another agent simply because they believe you’re “too young” to help them buy or sell a home. I was 25 when I got started in real estate. I …

3 generation Family at home

Homecoming: A Journey Through Multigenerational Living

Kayla Johnson Fair Housing Leave a Comment

By: Kayla Johnson Imagine walking into a home where the walls echo with laughter from generations past, where every corner tells a story of determination, love and belonging. Multigenerational housing among people of color is a vibrant tapestry woven with cultural traditions, economic realities and social bonds. In communities across the globe, multigenerational living isn’t just a choice; it’s a …

Mindset Reset: Taking Care of Yourself as an Entrepreneur

Khalid N. Bryan Work/Life Balance 1 Comment

By: Khalid Bryan As a real estate professional, you are an entrepreneur. Being a business owner is not easy on the mind. The traditional job isn’t either, but there are unique challenges that entrepreneurs face—lack of a steady paycheck, being the marketer, the accountant and the manager—that don’t exist in the traditional workforce. There are also unique challenges faced in …

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How to Network Better So Your Business Can Thrive

Esther Victoria Toribio Networking 5 Comments

By: Esther Victoria Toribio What thought(s) come to mind when the word “networking” appears? To me, the word networking is often paired with alcoholic beverages, light appetizers and in turn results in a social event between many individuals, most of whom already know each other. These types of events make it difficult for a new person to make any headway …

Brown woman with beautiful afro unpacking her favorite books in her new home.

Homeownership is Up Among Single Women. Could Targeted Financial Literacy be Why?

Lee Davenport, Ph.D Fair Housing, Working with Clients 1 Comment

By: Lee Davenport, Ph.D Recent data from well-known online mortgage marketplace has some wondering: Why might single women be buying more homes than single men? Well, to better answer that question, it is important to examine a little history to figure out how we got here. As Women’s History Month quickly approaches, this is as good a time as ever …