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Did You Hear the One About the Agent Who Sold that Home…?

Blog Contributor Code of Ethics, Sales & Marketing, Sellers 15 Comments

By Dave Robison Sometimes selling is complicated. Sometimes, a home can sit for weeks, months, even years before there’s so much as a bite. But with the right knowledge and dialogue, selling a home can be as easy as telling a buyer’s agent one simple thing. In 2011, I wrote a post about the power of one sentence to attract …

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I Have a Confession: I’m Addicted to My Phone

Blog Contributor Business Challenges, communication, Technology 5 Comments

We’re all guilty of working too much on occasion. It’s absolutely inevitable if you have the drive to challenge yourself and succeed at all costs… and we all have that, right? I’ll be the first to admit sometimes my vision for success overshadows my need for rest. But just as being lazy won’t get you anywhere, overworking yourself can be …

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Finding Value in Your Business

Blog Contributor Business Challenges, REALTOR® Finances Leave a Comment

By Melissa Krchnak We often get asked, “What’s the return on investment on this or that?” And most times, we can quantify our answer. Although if it’s about Facebook, we might respond the way Gary Vaynerchuk would: “What’s the ROI of your mother?” But do you know the difference between something being an expense versus asking about its ROI? As …

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Don’t Write Off Mortgage Write-Offs

Blog Contributor Business Challenges, Mortgage Financing Leave a Comment

By Brent Wayne As one of the most effective tax shields of any deduction, the mortgage insurance tax write-off is essential to the protection of the middle class, especially in a volatile economy of uncertainty. Despite their considerable differences on other issues, the legislative and executive branches seemed to come together to protect the mortgage insurance write off for the …

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Beyond a Mentor: My Own Personal Yoda

Blog Contributor Mentoring, Personal Fulfillment, Professional Development 1 Comment

By Lynn Minnick When I was first starting out in real estate, I was lucky enough to have an experienced agent take me under her wing. We were from entirely different generations, and had very different business styles, but regardless of our differences, the education I learned from her was invaluable and continues to shape the way I practice real …

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Global: It’s Not A Niche; It’s a Mindset

Blog Contributor Global/International, International Real Estate 1 Comment

By Cindy Fauth Do you think global buyers don’t exist in your area? I’ll bet there are. You don’t have to look hard−just with a different perspective. Here are a few things to consider before making the assumption that global buyers aren’t in your area, or that you shouldn’t spend your time trying to capture them. Global buyers aren’t just …

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Building Relationships: There Isn’t An App for That

Blog Contributor communication, Personal Fulfillment, Technology & Social Media 9 Comments

By Brooke Wolford We have all gotten sucked into this world of technology. We do everything we can to stay on top of what’s new and hot and purchase the latest iAnything. Even I can’t help but admit that that I do like the “shiny” things in life. However, the other evening, I looked over at my 10-year-old son. My …

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Prescreening for Business: How to Handle a Customer Who Grills You

Blog Contributor Business Challenges, Commitment to Excellence, Personal Fulfillment, Professional Development, Sales & Marketing, Sellers 2 Comments

By Jason O’Neil Last week, I received an unusual call from a seller. As a REALTOR®, getting a call from a seller is not out of the ordinary. However, when this particular seller explains that he has developed a list of questions to use for a “prescreening” of potential REALTORS®, I really perk up. Despite what some may think, the …

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‘You’re My REALTOR®, I Just Didn’t Use You.’

Blog Contributor Business Challenges, Professional Development, Sales & Marketing 6 Comments

By Melissa Krchnak You’re really lucky if this hasn’t gone down with a friend before: Friend: Melissa, can you answer this mildly vague real estate question? *insert excitement* Melissa: Of course, Friend. I’m happy to help with all of your real estate needs. Friend: Awesome! So, we’re buying this house and our agent said… *insert face palm* Have you ever …

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Gen Y Agents and Boomer Clients: Getting Beyond ‘You Look So Young!’

Blog Contributor [Demographic-based grouping], Buyers, Commitment to Excellence, Sales & Marketing 4 Comments

By Michelle Flaherty Philbrook A while back, I got a call on a condo listing of mine. The potential buyers were a retirement-age couple looking for a new place just large enough for their kids to stop by for a visit, but just small enough that their fledglings couldn’t fully return to the nest. I showed the condo, and when …