By Matt Clements If you’ve recently relaunched your YPN, or you’ve seen sluggish attendance, you may be in need of a new marketing plan for your group’s events. The key is to start early, at least eight to 12 weeks out. Then you need to take a multi-placement marketing approach: videos on your association’s website, videos on your local and …
Dayton REALTORS® YPN Built on Teamwork
Part two in a series featuring the 2018 YPN Network of the Year recipients. By Erica Christoffer Since forming in 2011, the Dayton Area Board of REALTORS® YPN in Dayton, Ohio, has continued to renew and reinvent its structure over the years, an effort that helped the group bring home the 2018 Network of the Year Award in the medium …
3 Tips for Hosting a Successful YPN Event
By Rebecca Donatelli Let’s face it, as YPNers we are always looking for creative YPN event ideas. Getting members excited to get involved through fun and inspired events is a top priority on our annual YPN agenda. Last year I had the opportunity to travel to Chicago for the NAR YPN Leadership Retreat, where I was able to not only …
7 Reasons My First Instagram Influencer Event Was a Failure
By Joy Bender I’ve found Instagram marketing for real estate to be an important part of my marketing strategy. This past June, I organized my first San Diego luxury real estate Instagram influencer event to launch a new $7.75 million listing. This article is the second of a two-part blog series on Instagram marketing for real estate. Part one, Instagram …
Cool YPN Events for This Hot Real Estate Season
By Erica Christoffer Your YPN members are in the throes of a frenzied seller’s market. They’ve likely been hard-pressed to satisfy anxious buyers seeking suitable properties. They’re probably juggling multiple offer listing and clients thirsting for immediate responses. How do you add value to their real estate toolkit through your YPN group activities and events? Here are five real examples …
YPN Represents in D.C.
Members of the National Association of REALTORS® Young Professionals Network from across the country convened in Washington, D.C. to advocate for the real estate industry during the REALTORS® Legislative Meetings & Trade Expo. As part of the week’s events, about 250 people attended the eighth annual YPN networking reception on May 15 at the Park at 14th to meet and …
How to Throw a Memorable Client Appreciation Event
By Brandon Doyle Clients are the cornerstone of any successful enterprise, and this is particularly true in real estate, a business where relationships are central. Demonstrating your gratitude to past and present clientele has the potential to up your referrals, expand your database, and create face-to-face time with your business’s bread and butter: people. Take a look below at some …
Mendenhall to YPN: Time to Get Nerdy
When Elizabeth Mendenhall, 2017 president-elect of the National Association of REALTORS®, visited YPN’s Leadership Retreat today, she didn’t go easy on them. In fact, she told them they needed to step up to leadership positions beyond their young pro networks and become wonks. Now, Mendenhall didn’t always see the path to leadership in this way. She told a story about …
Apply for the 2016 Network of the Year Awards
Ready, set, apply! In two short weeks, the deadline to submit applications for the 2016 Networks of the Year will arrive. We want to hear how your local YPN rocks, whether it’s by providing education opportunities, creating networking events, strengthening association involvement, or contributing to charitable causes. There are four award categories: State Network of the Year Large Local Network …
July YPN Event Roundup
YPNs around the country are constantly coming up with new and exciting ways to engage with young real estate professionals while providing networking and educational opportunities. We’re spotlighting five events hosted by state and local networks each month to help you gain inspiration for your next YPN get together. 1. A Night at the Races On July 20, the North …