By: Nicole Slaughter Graham Heather Haase, real estate trainer, YPN member and presenter, says if there’s one tool that every agent and broker should adopt, it’s video. At the 2025 NAR Legislative Meetings in Washington, D.C. this past June, she delivered a compelling case for why real estate professionals need to be using video in their branding and marketing efforts. …
Define, Develop and Deploy Your Video Marketing Strategy
Just like 360-degree tours, using video as part of your overall marketing strategy isn’t a luxury anymore. It’s a necessity. Video marketing is the cornerstone of a strong online presence, which is essential since about 97% of buyers use the internet in their home search, according to a National Association of REALTORS® (NAR) report. Adding consistent, branded and valuable video …
The Power of Video: 5 Content Ideas
By Tim and Julie Harris The time for video marketing is now and here are some stats from Oberlo, a product sourcing app, to back this up: There are 244.4 million (and growing) digital video viewers in the U.S. In 2022, it’s projected that 82% of global internet traffic will come from video streaming and downloads. Video marketers get 66% …


