By G. M. Filisko, contributing writer, HouseLogic Have you met your prospecting goals for the month? Drop in on potential clients and customers and encourage them to tackle minor but money-saving or big-impact home upgrades over Memorial Day weekend. Show them how with the May “Weekend Warrior” bundle now available at the REALTOR® Content Resource, the new tool brought to …
Building a Twitter Farm
By Jeremy Williams Like all marketing in any business, especially as a practitioner working within a competitive market, your marketing must be effective. One of the most important factors in marketing, as a REALTOR(R), is visibility. It amazes me that so many agents have Twitter accounts, but they have not taken the time to advertise that they utilize Twitter on …
For Your Blog, Web site: Free Consumer Content Updated in Real-Time
Just-released, free customizable content widgets available at the REALTOR® Content Resource, powered by NAR’s consumer Web site HouseLogic, let you easily incorporate homeownership content into your Web site or blog. Customize the size and shape of the widgets, and take advantage of hundreds of articles written by premier journalists on such topics as home improvement and maintenance, landscaping, pest control, …
The Nashville Flood and Abandoning Your Business
By Brian Copeland Last week was a tough week for all of us here in Nashville, Tennessee (and even beyond the city). As flood waters hit a 500-year record high, I saw the city I love quickly submerge. It’s hard to even write this blog, because every word I type makes my eyes fill with tears. Sunday met me with …
Knock, Knock. Who’s There? The Census.
By Bobbi Howe This week, the Census Bureau started going door-to-door to follow up with households that did not return their Census form. If you have a vacant listing, chances are good that you will receive a call from a Census worker. The process is simple and only requires a couple minutes of your time. First, the Census worker will …
Show Off Your Expertise with a New Free Tool
By G. M. Filisko, contributing writer, HouseLogic When people question whether you’re old enough to have the expertise necessary to successfully represent them in a real estate transaction (We know you’re shocked!), prove you’re just as much of an expert on home values as any real estate vet: Just take advantage of the REALTOR® Content Resource, the new tool powered …