Below you'll find a list of all posts that have been categorized as “Sales & Marketing”
By Brian Copeland I recently attended a conference. I had six straight days of travel and one tiny bag to take me on the multiple city flights; so, I had no room for anything extra. At the end of each day, I found myself swimming in “SeatSPAM.” It wasn’t in my e-mail box, my Facebook inbox, or even my Twitter …
By Brian Copeland From Inman’s Real Estate Connect NYC‘s morning session on Internet marketing, Gothamist.com blogger-owner Jake Dobkin shares the following: Steps to Success: Step 1: Produce Good Content Step 2: Tell The Right People Step 3: Measure Results Step 4: Repeat Jake reports that the real estate industry usually drops the ball at step three. He says if your …
By Nobu Hata I was just getting used to the concept of sharing my Facebook status with folks other than my family and friends when Twitter came along a couple years back. Then came 2009; the year of the citizen journalist; the year near-instantaneous sharing of events, pictures, and Web-links with your friends/family/clients/anyone in general became the new norm. It …
By Stefanie Hahn What was hot online in 2009? 1. Google LOVES Facebook Fan Pages. Have you set one up for your real estate business? You should – trust me on this… no one wants to see your business on your personal Facebook page. Setting up a Fan Page is a fast and fun way to share your business information, …
By Jessica Hickok As in every job, there are difficult tasks that you have to take on. One of the difficult tasks that we face as REALTORS® is telling a seller that their house is overpriced and that they need to make a reduction in order to get it sold. However, you can make this job easier taking the following …
By Nobu Hata It’s amazing how far one SPAMer or MLMer can get just by friending a couple people on Facebook. We Facebook users glance at friend invites blindly accepting those with one or two commonalities, notably a common friend. There was someone on my friends list who I will call “Kevin.” Dear Kevin, We’re “friends” right? – And for …
By Brian Copeland With December 25 only a few days away, it’s a great time to not only think about giving to others but also to consider touching your clients and sphere of influence in an impactful way. While it may be a bit late in the season to pull some of the bigger things off on this list, who …
By Dawn Miller If you’re a new REALTOR® or if you’ve been in business awhile and re-evaluate your budget every year, I am here to reassure you there are only five tools you need to start or maintain your real estate business. I’ve complied a short list of the must-have’s for those REALTORS® newer to the business who are questioning …
By Brooke Wolford Social networking to many is extremely confusing and some think is a complete waste of time. But it is there to help you brand yourself. There are so many sites and you must be active on all of them for it to be effective. Here are some ways to simplify the process and to get noticed: 1. …
By Dawn Miller, 2009 NAR Conference Blogger If you didn’t have a chance to go to the YPN reception last night, you missed out! The rooftop of Hotel Solamar was packed as early as 6:30 p.m. when YPNers from across the country met to introduce each other, share, and exchange ideas. If you did go, I hope we had a …
