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Microaggressions in Real Estate: How They Hurt Your Client and Your Business

Kayla Johnson communication, Customer Service, Diversity, ethics, Fair Housing 5 Comments

By: Kayla Johnson Microaggressions, or “everyday slights and insults that communicate negative messages to marginalized individuals, often unknowingly perpetuated by well-intentioned people,” as defined by Harvard professor Chester M. Pierce in the 1970s, happen constantly in every industry, even real estate. It’s imperative in real estate that industry professionals understand what they are and how they manifest. Microaggressions could undermine …

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Terms to Avoid: Master Suite

Kayla Johnson Diversity, ethics, Fair Housing 50 Comments

By: Kayla Johnson The term “master suite” has been a standard term in the real estate industry for years, commonly used to describe the primary bedroom with an attached private bathroom (en-suite) in a home. However, discussions over the past few years have highlighted the potentially insensitive connotations associated with this term. The use of the word “master” to describe …

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Use These Tips to Alleviate DEI Fatigue

Lee Davenport, Ph.D Diversity, Fair Housing 1 Comment

By: Lee Davenport, PhD It’s in the numbers that offices and organizations focused on improving DEI and belonging leads to a more positive workplace environment. In doing your own research, you may have read stats and facts like these: “Organizations that implement Diversity, Equity, and Inclusion training are up to 21% more profitable than those that do not.” “​​DEI training …

The Courage to Advocate for Change with Elaine Gross

Lee Davenport, Ph.D Fair Housing 1 Comment

On this day of remembrance, we think about all that Dr. Martin Luther King, Jr. stood for: Nonviolence Equality for Black Americans Peace for all The eradication of poverty Equal access to wealth, health and happiness We also recognize that we cannot move forward without looking into the past. It’s important to understand where we come from and our role …

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A Look at the Realities of Fair Housing

Kayla Johnson Diversity, Fair Housing 1 Comment

By: Kayla Johnson In April, we commemorate the Fair Housing Act of 1968. It’s imperative that we understand the history of decisions that still affect generations and those within the communities that we serve as real estate professionals. It’s also important that we understand and are aware of our own unconscious bias, which can be an eye-opening experience. Only then …

Building Wealth Through Homeownership

Blog Contributor Being a REALTOR®, Buyers, Consumer Leave a Comment

By John Blom I’m often asked why I spend as much time as I do volunteering with the state (Washington REALTORS®) and National Association REALTORS®. There are many reasons, but perhaps the greatest is that I truly believe in the importance of  homeownership advocacy at every level. I believe in the value of owning a home, and that this opportunity …