Below you'll find a list of all posts that have been categorized as “Social Media”
By: Lawrence Bellido As a new real estate professional who is a REALTOR®, you’re stepping into a competitive world where success goes beyond closing a deal—it’s about earning trust that brings clients back and inspires them to refer you. The numbers tell the story. In 2023, the National Association of REALTORS® reported that 20% of an agent’s business comes from …
By: Khalid Bryan Now that you have a system to post and stay active on social media. How do we scale and grow this? How do we get to the point where this becomes a systematic business activity? Picture this scenario: you’re in bed at 1am (and scrolling anyway) and commenting on pages your target audience may follow, which are …
By: Khalid Bryan You’ve got social media pages set up for your real estate business. You’ve come up with a plan: you know how many days per week you want to post and what kind of content—videos, educational pieces, photos, listings, etc., —you want to post. Great! You’re off to a solid start. But now you have to figure out …
By: Khalid Bryan As entrepreneurs in the real estate space, a certain amount of planning is a key component to build a thriving business. You plan out how much money you need to net to cover bills and expenses. You plan for paying taxes (and if you don’t you definitely might want to). You plan out what success looks like …
By: Khalid Bryan You’ve decided to use social media to market you real estate business. Great! But, there are so many platforms, with new ones rolling out all the time, and there are so many different types of posts. How do you decide which platforms to use and what content to post? Let this post act as a guide to …
By. Lee Davenport, PhD Instagram has become a powerful platform for real estate agents and brokers to market themselves and connect with potential clients. While it may seem like a gold rush for many in the real estate industry, it’s important to note that simply being on Instagram and collecting likes is not enough to grow your business effectively. Success …
By Monika Bhondy Have you felt the pressure—and subsequent burnout—that comes from trying to keep up appearances as a real estate professional to push a specific narrative of success? Social media’s highlight reel makes it easy to feel like you must always put your best face forward. As a real estate professional, the pressure to perform, produce and be “on” …
By James Boyer Eleven years ago, at the tender of age of 14, my life changed forever when my father passed. My mother powered forward from this tragedy with remarkable strength, and from that day until today, her primary goal in life has been taking care of me and my siblings. On that sad day in 2010, and by watching …
By Burton Kelso If you are active on social media, you have probably heard about the new social network Clubhouse. If not, real estate coach Lee Davenport wrote all about Clubhouse and how useful it is for agents and brokers in her latest YPN Lounge post. Any time a new social media app appears on the scene, there are always …
By Lee Davenport The year 2020 has been a lot of things to a lot of people. But for real estate pros, this can and should be the year that your business explodes with the help of social media. Don’t sleep on fact that social media has the power to connect you to people during this moment in time when …
