Stand Out With a .realtor Website: A Trusted Advantage for Young Professionals

Blog Contributor Helpful Tools, website Leave a Comment

For young real estate professionals who are newer to the business, a strong digital presence is a game-changer. As the exclusive provider of .realtor websites, NAR’s Get.Realtor Program offers members a business website that uniquely communicates trust, professionalism and industry expertise—all essential qualities for building a successful real estate brand. What a .realtor Website Offers Young Agents In real estate, …

Define, Develop and Deploy Your Video Marketing Strategy

Nicole Slaughter Graham Marketing, website 3 Comments

Just like 360-degree tours, using video as part of your overall marketing strategy isn’t a luxury anymore. It’s a necessity. Video marketing is the cornerstone of a strong online presence, which is essential since about 97% of buyers use the internet in their home search, according to a National Association of REALTORS® (NAR) report.  Adding consistent, branded and valuable video …

Under the Sells-Scope: ‘Answer the Public’ to Grow Your Business

Blog Contributor Sales & Marketing, Technology & Social Media, website 2 Comments

By Lee Davenport Do you wish you could attract more of the public to your business? Maybe AnswerThePublic.com can help. AnswerThePublic.com is a search insight tool. Enter a keyword, phrase, or topic (such as real estate) and the results will show questions people are asking on Google and Bing on the subject. It could be helpful in researching what types …

YPN Launches New Website

robreuter website, YPN News 1 Comment

By Rob Reuter After nearly a year of research and development, we are pleased to announce the launch of a new Young Professionals Network website, ypn.realtor! The 2017 YPN Advisory Board made the development of a YPN website a key initiative when it was determined that a hub for all YPN resources was needed to better serve local and state …

Key Tips to Give Your Website Curb Appeal

Blog Contributor Consumer, Technology & Social Media, website Leave a Comment

By Anita Clark There are few things real estate agents understand better than curb appeal. It is one of the major factors motivating people to go into a house predisposed to buy. Curb appeal is one of the top factors that can shield a property from low-ball offers, and it’s one of the factors that help close the deal. As …

ypn default feature image

Keep it Relevant in Content Marketing

Blog Contributor Professional Development, Sales & Marketing, website Leave a Comment

By Brandon Doyle Content marketing is all about creating original content that the reader values. A lot of people go wrong by copying and pasting another person’s works, or just regurgitating what someone else has already said. It is important that what you talk about on your real estate blog or website is relevant to your reader, and to your …

ypn default feature image

Learn About the New REALTOR.org

Blog Contributor Helpful Tools, Technology & Social Media, website Leave a Comment

REALTOR.org is being overhauled to give NAR members access to the most authoritative and useful business information as quickly and easily as possible. The new My.REALTOR.org, which will be replacing REALTOR.org at the end of March, is being reorganized by topic to reflect how you use information in your real estate business. As NAR members, you can customize the site …