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If a seasoned agent hands you a phone book, or encourages blasting a neighborhood with postcards to get new business, it may be time to reconsider who you’re surrounding yourself with. However: There are three things you can do to make damn sure you are selling more real estate than 99 percent of the agents in your area.
It seemed more than fitting that the rising young stars of real estate joined some of their older, more-experienced brethren at Generations Hall in New Orleans on Friday night. The reception during the REALTORS® Conference & Expo crowned the best and brightest from REALTOR® Magazine’s Young Professionals Network. Age was nothing—not even a number—to the partygoers as they put aside …
By Brandon Doyle By now, most of us know that establishing a geo-farm can be an excellent way to gain listings over the long run. In March of this year, I posted an article titled “Geo-Farming to Build Your Business,” in which I describe strategies for identifying an area to farm and tactics for building your brand and reputation. While …
By Charlie Allred We have all heard the statistic that 90 percent of all home searches start online. So how do we capture this online business? My answer to this question is always: “You need a blog; your website should be a blog.” I use the words website and blog interchangeably because a website without a blog is a static …
By Brandon Doyle Whether you’re new to the business or in a growth stage, at some point in your career you’ll need to pick a brokerage to associate with (or start your own). There is no “one size fits all” answer, and there are many factors that go into this major decision. It is important to understand what stage of …
By Bobbi Howe This past July, I met Guy Kawasaki on Twitter while he was speaking at Inman Connect. Leigh Brown, broker-owner of RE/MAX Executive Realty in Concord, N.C., and I were having a conversation about our love of Canva – and he just joined in. I was completely star stuck. You may know him as Apple’s former chief evangelist who …
By Sammer Mudawar First, I would like to start by making it clear: I am not an attorney and nothing herein (legal word) should be construed as legal advice. This is a simple narrative on how common sense and sound business practices can help avoid some very common situations that can lead to legal problems in our profession. These opinions …
Tamara Suminski, 2011 California YPN chair and 2014 president of the South Bay Association of REALTORS®, appeared on Today with 2015 NAR President Chris Polychron to discuss safety precautions REALTORS® are taking in wake of the horrifying kidnapping and murder of Arkansas-based real estate practitioner Beverly Carter. Among the changes to how Suminski conducts business, she has committed to never hosting an …
By Sam DeBord Compulsion is the crutch that lulls our organization’s recruiting and retention capabilities to sleep. When real estate licensees are compelled to be members of a REALTOR® association because of their need for MLS services, we often fail to aggressively sell them on the broad spectrum of REALTOR® benefits, most of which lie outside of the MLS sphere. …
By Elizabeth Mackay I had the fairytale notion I was so well suited to real estate that I somehow would transcend all odds to rise to stardom in a matter of months. I thought, naively, that I would visualize and affirm my way to $100,000 in commission in my first year. Well how could I not, I’m a decent photographer, …
