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Be Professional to Be Successful

Blog Contributor Business Challenges, New REALTOR®, Professional Development 8 Comments

There’s a real trick to appearing, communicating, and performing like an experienced real estate professional. And, as a 23-year-old agent who got his real estate license in June of this year, I want to share how I transformed myself in less than half a year on the job.

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6 Twitter Rules for Real Estate Agents

Blog Contributor Professional Development, Technology & Social Media 7 Comments

You know you need to be on Twitter, and you have even heard other agents talk about how much traffic the social media giant can garner, but you have given it a go with nearly zero results. So what gives? Well, chances are you aren’t using the site correctly, and you aren’t alone.

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3 Ways to Earn More Business than 99% of Your Competition

Blog Contributor Mentoring, Professional Development, Sales & Marketing 3 Comments

If a seasoned agent hands you a phone book, or encourages blasting a neighborhood with postcards to get new business, it may be time to reconsider who you’re surrounding yourself with. However: There are three things you can do to make damn sure you are selling more real estate than 99 percent of the agents in your area.

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Geo-Farming Part 2: Big Data

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Brandon Doyle By now, most of us know that establishing a geo-farm can be an excellent way to gain listings over the long run. In March of this year, I posted an article titled “Geo-Farming to Build Your Business,” in which I describe strategies for identifying an area to farm and tactics for building your brand and reputation. While …

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Pinterest Marketing Part 4: Blog Content

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 2 Comments

By Charlie Allred We have all heard the statistic that 90 percent of all home searches start online. So how do we capture this online business? My answer to this question is always: “You need a blog; your website should be a blog.”  I use the words website and blog interchangeably because a website without a blog is a static …

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Choosing the Right Brokerage For You

Blog Contributor Establishing Your Business, Personal Fulfillment, Professional Development Leave a Comment

By Brandon Doyle Whether you’re new to the business or in a growth stage, at some point in your career you’ll need to pick a brokerage to associate with (or start your own). There is no “one size fits all” answer, and there are many factors that go into this major decision. It is important to understand what stage of …

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Free Marketing Webinar With Guy Kawasaki

Blog Contributor Classes & Education, Professional Development, Sales & Marketing Leave a Comment

By Bobbi Howe This past July, I met Guy Kawasaki on Twitter while he was speaking at Inman Connect. Leigh Brown, broker-owner of RE/MAX Executive Realty in Concord, N.C., and I were having a conversation about our love of Canva – and he just joined in. I was completely star stuck. You may know him as Apple’s former chief evangelist who …

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Keywords for Pinterest (Part 3)

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Charlie Allred We all know keywords are important to your online presence, but did you know that keywords are important in Pinterest too?  In my last two Pinterest articles, I’ve discussed best practices for your Pinterest profile and Pinterest boards. Once you’ve got these first two steps completed it’s time to start considering keywords. It can be very overwhelming …