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By Jonathan Osman If you ever want to start a heated discussion among agents in my area, ask them their opinion of short sales. What will pour forth is the most draw-dropping tales of sheer lunacy; always ending with “I’ll never show or sell another short sale again.” This presents a problem for me on a number of levels. First, …
By Jason O’Neil Last month I had the privilege of going to Nashville’s RE Bar Camp. The event was exciting, informative and inspirational. But beyond the unrestricted walls of the camp, I found more inspiration — in a real bar. The night before the event, I took my brother out for a couple of rounds at one of Nashville’s most …
By G. M. Filisko, contributing writer, HouseLogic Have you met your prospecting goals for the month? Drop in on potential clients and customers and encourage them to tackle minor but money-saving or big-impact home upgrades over Memorial Day weekend. Show them how with the May “Weekend Warrior” bundle now available at the REALTOR® Content Resource, the new tool brought to …
By Brooke Wolford I recently blogged about this and I think it was very necessary to share with YPN. Yes, it’s kind of lame to Google yourself. Yes some people look at it as being egotistical. But there are several reasons to do it. If you are anything like me, you occasionally Google yourself. I really have no reason to …
About 200 young real estate professionals attended the REALTORS® Midyear Legislative Meetings & Trade Expo networking event at The Gibson on May 13 in Washington, D.C. The event, “Speaking Easy with YPN,” was sponsored by the REALTORS® Political Action Committee and the REALTOR® Party. YPNers had the opportunity to meet with NAR leadership and mingle with other young professionals from …
By Jeremy Williams Like all marketing in any business, especially as a practitioner working within a competitive market, your marketing must be effective. One of the most important factors in marketing, as a REALTOR(R), is visibility. It amazes me that so many agents have Twitter accounts, but they have not taken the time to advertise that they utilize Twitter on …
By Brandon Rodriguez Barriers are never good when selling a house. I know that all the good agents know this and have instructed to their clients the harm this can cause. However, the barriers are still up. One weekend, I scheduled property to show for a client. The list was ready and the phone calls to our Centralized Showing System …
By Nobu Hata Preconceived notions I had of an NAR committee aside, this would be my third Midyear and my first year serving on any committee, and I was bound and determined to make the best of it. I was appointed to the Equal Opportunity/Diversity Committee, and my knee-jerk reaction was essentially a surprise-surprise-throw-the-asiandude-on-the-most-predictable-committee-possible one. Even better: There were a …
Hello, YPNers! I’m looking for clever prospecting ideas, and I want to hear from you. What’s your best marketing strategy for reaching out to new customers? Do you sponsor an event to lure buyers and sellers, or maybe you have a creative giveaway that you send clients to stay top-of-mind? How do you gain more clients through your marketing? Some …
Just-released, free customizable content widgets available at the REALTOR® Content Resource, powered by NAR’s consumer Web site HouseLogic, let you easily incorporate homeownership content into your Web site or blog. Customize the size and shape of the widgets, and take advantage of hundreds of articles written by premier journalists on such topics as home improvement and maintenance, landscaping, pest control, …
