By Brooke Wolford I arrived home yesterday from the REALTORS® Conference & Expo in Anaheim, Calif. I felt invigorated and yet somewhat overwhelmed. I had taken so much in while at the conference and my REALTOR® A.D.D. kicked right in. All the information I received while at the conference was amazing and I really didn’t know where to begin implementing …
How Do You Say Thank You?
By Brooke Wolford I recently moved to a new brokerage. It was an amazing change for me and I fell in love with my fellow agents and co-workers at the office. I’m the kind of person who really appreciates all the little things people do for me. I can honestly say that I have never met such a great group …
The Science Behind Your Sales
By Brooke Wolford You may wondering what science has to do with sales…really what I am referring to is the chemical reaction that happens in your clients brains that ultimately leads them to begin a relationship with you. What mental perception does your client get that triggers a spark? You can look at the beginning process of a client contacting …
It’s Never Too Late to Start Over
By Brooke Wolford I have had the opportunity over the past couple of months to take a real look at myself and my business. I dug deep and picked at myself. I knew I could do better. I can tell you that taking that close of a look at my past wasn’t pretty. I can honestly admit I made a …
Learning Is Not All About Your CE
By Brooke Wolford I recently attended and volunteered at the Minneapolis RE BarCamp. I was a BarCamp virgin. I knew the concept and felt excited about it. I also anticipated excitement among fellow agents. I didn’t, however, realize how amazing the atmosphere would be. Agents came in early and could wait to view the session board. I saw many popping …
Mental Illness and Your Clients
By Brooke Wolford I have gone through a recent run of buyers who seem to take an extremely long amount of time to purchase a property. I began to feel pretty frustrated. I understood that this was happening with many buyers outside of my own, but it still seemed to frustrate me. I then found what seemed to be a …
The World Will Not End!
By Brooke Wolford Lately, there has seemed to be a lot of drama surrounding the world of real estate. We can’t seem to go a day without some sort of challenge. I have found myself getting emotional sometimes because I work so hard and I seem to frequently get a smack in the face. This past weekend, NAR passed the …
YPN Helped Me Become a Better Agent
By Brooke Wolford I recently chatted with John DiBiase, NAR’s Government Affairs communications director. We got into a discussion about YPN and how it changed my career. I though it’s a valid story to share. When I first obtained my license, I began working in a large office. I started out by assisting a fellow agent. Within a month of …
Focus on Being Who You Are in Social Media
By Brooke Wolford Social media is a great thing for our business. We are connecting to more consumers than ever. It’s all fine and dandy. However, is what you portray online the real you? Recently, I attended a #tweetup. There were a lot of social media “experts.” Nowadays, who isn’t an expert? Many of the people in attendance I had …
The Importance of Image and Appearance
By Brooke Wolford Recently, at the Minneapolis YPN SquareTable event, I had a discussion with a few agents about what type of car you should drive to protect your image as an agent. It went back and fourth based on where you lived, who you served, etc. While I agreed with a lot of the responses, I also feel that …