By Subhi J. Gharbieh Being a REALTOR® for a little more than four years now, I have a good understanding of how to approach my business today. I think it is safe to say that when I got into the business, “cold calling” was pretty much being phased out. With the emergence of federal and state Do Not Call laws, …
Cutting Through the Noise – Part 1
By Drew Burks Are You Distracted? In today’s world most of us are overwhelmed with information, new products, and services, most of which provide little more than distraction to the average person. As a REALTOR®, it is definitely easy to get caught up in the hype of the latest technologies; after all, most of them are very appealing with the …
Understand the Value of Relationships via Social Media
By Brooke Wolford I often wonder about how a lot of people handle the relationships they make using social media. Yes, it’s great to tweet, comment, or share, but what are you doing to build an actual relationship? I often see others posting superficial things that they don’t have a passion for and they really have no knowledge to discuss. …
Have I Become An Addict of Social Media?
By Jeremy Williams In a series I am teaching on social media to a group of agents at the Keller Williams Realty NE office in Kingwood, Texas, I have emphasized that social media should just be one of many components in an agents tool kit for lead generation. With all the new social media sites online, it can be overwhelming …
How Google Will Take Over The World
By Toby Boyce Let me start with this: I don’t work and am not receiving any money for this post – unless Google offers it. And to be honest, I have labored against the “mighty one” for years. But here we sit in 2010 and my mind has started to wonder about where the “G” will take the world next. …
Create Your Own Social Media Policy
By Stefanie Hahn Social Media policies are becoming commonplace with businesses today. Companies want to make sure their employees understand what online behaviors will not be tolerated of their charges. For many of us, these “tolerated” behaviors seem obvious, but we all know that one guy or girl who likes to share a little too much. I think it’s important …
Listen, Lurk, Learn
By Stefanie Hahn I’ve been teaching quite a few Twitter classes lately. I’m not sure if it is because I continue to push Twitter as a social-media-piece-of-cake or if agents are just starting to come around to micro-blogging and the benefits it can bring to their business. I imagine it has more to do with the fact that they are …
Building a Twitter Farm
By Jeremy Williams Like all marketing in any business, especially as a practitioner working within a competitive market, your marketing must be effective. One of the most important factors in marketing, as a REALTOR(R), is visibility. It amazes me that so many agents have Twitter accounts, but they have not taken the time to advertise that they utilize Twitter on …
5 Social Media Secrets to Attracting Motivated Clients
By Drew Burks So what’s all the Buzz? It is safe to say that I am a believer in social media and blogging! To my surprise, many are not and I know this because I hear from countless people daily… … “I have a website with a blog, a Facebook page, a Twitter account, a LinkedIn account and as of …
I Get It Now
By Stefanie Hahn For a very long time I hated Twitter. Hated it. I hated that I felt like I was broadcasting my life to people I didn’t know. I hated the amount of DMs (direct messages) I received from porn stars, perverts and others trying to sell me SEO tricks and the like. I hated the cumbersome search to …