Below you'll find a list of all posts that have been categorized as “Sales & Marketing”
By Dan Iampieri 10.) Price it higher than what your agent recommends. 9.) Make your home unavailable for showings. 8.) Sell it yourself. 7.) Display family pictures and religious items (Also, consider leaving delinquent IRS statements on coffee table). 6.) Leave your barking dog in a crate in the kitchen. 5.) Leave the toilet seats up. 4.) Smoke in the …
By Jessica Hickok I recently got an e-mail from my Flickr photo sharing account stating that a map company had requested to use a photo I had taken. The photo was a tourist-y pic of Fremont Street in Las Vegas that was taken on a recent trip we made there last summer. The map company was requesting to use it …
By Kelly Reark This week, I thought I would share some striking real estate statistics from my small local market area. Gasparilla Island is only a snapshot of what is happening locally, and hopefully what is or will be happening across our state and country. In the first quarter of 2009, only two contracts closed on Gasparilla Island. The second …
By Crystal Webster Insert the popular 60’s song here. My mentor reminds me of this on a regular basis. What’s the use of being in real estate (or insurance, or sales, or anything for that matter) if no one knows? You’re not a super spy, you’re not doing covert ops, and you’re not incognito. Be proud of what you do, …
By Nobu Hata Has anyone else started having the “Google” question pop up during their listing presentations? Not your website, nor your blog, or your Facebook page inquiry – the “can you make our home show up in Google?” question. It may be just that my clients tend to be a little more tech-savvy than your average buyer or seller, …
By Jeremy Williams You wouldn’t believe how many times I was asked who I wanted to win the Super Bowl last weekend. My response was the Houston Texans. With a look of confusion, one person said, “Yeah, do you not know that Houston Texans are not in the Super Bowl? In fact, they did not even make it to the …
By Heather Soldonia In the current real estate market I have heard both brand new practitioners and veteran brokers express that they are resorting to some basic prospecting strategies and among those is… open houses. When I first began working as a REALTOR® my broker advised me to go to at least 10 open houses “to learn what not to …
By Lincoln Crum We’ve all heard this statement enough over the past month as we’ve entered a new year and a brand new decade. There’s a ton of talk, within our industry about new trends, technology, updates, Web2.0 and now 3.0. Lots of “new” speak these days. Being a 20-year veteran of the industry, starting when I was a …
By Brian Copeland Watching the Grammys is always a highlight in my year. As a former music publisher with still interest in a few companies, I still get to vote! This darn REALTOR® addiction and the constant need to find applications for my business and profession in everything I see drives me nuts; so, of course, I have to comment …
By Dave Robison How many times have your clients or friends asked you about your crystal ball? My clients ask me all the time. It’s almost daily you hear, “If I buy this house, how much do you think it will appreciate in the next 2 years, or 5 years?” or “How much more money will I make on my …
