By: Khalid Bryan Now that you have a system to post and stay active on social media. How do we scale and grow this? How do we get to the point where this becomes a systematic business activity? Picture this scenario: you’re in bed at 1am (and scrolling anyway) and commenting on pages your target audience may follow, which are …
A Guide to Posting on Social Media: What to Post on Your Business Page
By: Khalid Bryan You’ve got social media pages set up for your real estate business. You’ve come up with a plan: you know how many days per week you want to post and what kind of content—videos, educational pieces, photos, listings, etc., —you want to post. Great! You’re off to a solid start. But now you have to figure out …
A Guide to Posting on Social: Figuring Out Where to Start
By: Khalid Bryan You’ve decided to use social media to market you real estate business. Great! But, there are so many platforms, with new ones rolling out all the time, and there are so many different types of posts. How do you decide which platforms to use and what content to post? Let this post act as a guide to …
Can Real Estate Professionals Take a Digital Break? Experts Say Yes
By: Leandra Beabout Editor’s note: This article was re-posted from the Wellness section of NAR’s digital REALTOR® Magazine. Do you have a complicated relationship with your phone? You’re not alone. A whopping 30% of American adults report being online “almost constantly,” according to data(link is external) from the Pew Research Center. Unfortunately, scientific research(link is external) makes it abundantly clear that too much …
Avoid Imposter Phenomenon by Being Authentic on Social Media
By Monika Bhondy Have you felt the pressure—and subsequent burnout—that comes from trying to keep up appearances as a real estate professional to push a specific narrative of success? Social media’s highlight reel makes it easy to feel like you must always put your best face forward. As a real estate professional, the pressure to perform, produce and be “on” …
Leverage LinkedIn to Build Your Real Estate Business
By: Tezeta Roro Linkedin is the platform to access a digital Rolodex of high-earning individuals. In today’s internet-driven world, having a LinkedIn profile is a must for professionals. This means that you, too, should be on this platform to make quality connections and attract quality clients. The good news is that if you use Facebook, Linkedin will be an easy …
The Power of Video: 5 Content Ideas
By Tim and Julie Harris The time for video marketing is now and here are some stats from Oberlo, a product sourcing app, to back this up: There are 244.4 million (and growing) digital video viewers in the U.S. In 2022, it’s projected that 82% of global internet traffic will come from video streaming and downloads. Video marketers get 66% …
4 Important Lessons For New Real Estate Professionals
By James Boyer Eleven years ago, at the tender of age of 14, my life changed forever when my father passed. My mother powered forward from this tragedy with remarkable strength, and from that day until today, her primary goal in life has been taking care of me and my siblings. On that sad day in 2010, and by watching …
How to Stand Out in a Hot Market
By: The CE Shop The housing market was thrown for a loop in 2020 with dwindling inventory and booming demand for properties. As of April 2021, the median existing-home price in the U.S. was $341,600, a 19.1% gain year over year. Despite property prices skyrocketing, we are seeing more bidding wars and all-cash offers. This trend is continuing into 2021 …
How To Protect Your Privacy on Clubhouse
By Burton Kelso If you are active on social media, you have probably heard about the new social network Clubhouse. If not, real estate coach Lee Davenport wrote all about Clubhouse and how useful it is for agents and brokers in her latest YPN Lounge post. Any time a new social media app appears on the scene, there are always …