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Announcing No. 300

robreuter Professional Development, YPN News 2 Comments

By Rob Reuter, YPN Manager YPN has hit another milestone. On Thursday, Aug. 8 2013, the Punta Gorda-Port Charlotte-North Port Association in Florida confirmed the formation of their Young Professionals Network becoming the 300th network of YPN. In addition to establishing its 300th network, YPN also achieved the following milestones in 2013: More than 150 NAR Committee & Advisory Board …

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Social Media: Are You Doing it Wrong?

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 8 Comments

By Scott Newman You’re on Facebook and Twitter four hours a day and you’re telling me you haven’t closed a lot of business lately?  Of course not!  Social media is just a tool in your arsenal — and when used effectively and efficiently it can help you cultivate business.  So, how do you best use social media to benefit your …

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Evolution of the Point-of-Sale

Blog Contributor Helpful Tools, Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Dave Robison When I first started in the real estate business more than 14  years ago, I took classes where everybody touted using flyers to “capture buyers.”   One of the tactics was to leave the price off the flyer so that buyers would call to get the price. Others had special offers or asked buyers to call for …

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How to Earn 6 Figures in 1 Month

Blog Contributor Professional Development, Sales & Marketing 1 Comment

By Jay O’Brien Now that I (maybe) caught your attention with such a money-hungry, eye-grabbing, cliché of a title, allow me to attempt to pave a thought process in your mind on how to achieve such an ambitious monetary goal without being too Robert Kiyosaki about it. First, focus on connecting the dots more than selling houses. Learn how to …

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Think Outside the House

Blog Contributor Business Challenges, Networking, Professional Development 3 Comments

By Anand Patel We can’t help it. As real estate professionals we sometimes are trapped within an industry bubble. We attend conferences, meetings, seminars, mastermind groups all related to the real estate industry. We spend most of our time with fellow real estate professionals (our whole business is based on cooperating with our competition). The topic of many of our …

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Does Klout Matter in Real Estate?

Blog Contributor Professional Development, Technology & Social Media 2 Comments

By Dolores Esanu Recently, I’ve noticed quite a few business professionals engaging in “Klout.” Klout is a program that rates your sphere of influence within the social media world, with a score of 1 being lowest and 100 being the highest. Through Klout, companies offers perks for those who attain higher scores. For example, American Airlines offers upgrades and Moo.com …

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Is Your Marketing Global-Friendly?

Blog Contributor Global/International, Professional Development, Sales & Marketing 3 Comments

By Lynn Minnick As a certified international property specialist (or CIPS), I was able to participate in a really fantastic webinar session offered by the National Association of REALTORS®’ Global division. The webinar was presented by NAR Director of Digital Engagement Nobu Hata, who offered very helpful ideas for developing marketing with a global customer base in mind. As a …

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What is the Key to Real Estate Success?

Blog Contributor Business Challenges, communication, Professional Development 5 Comments

By Jay O’Brien Are you new to the industry? Have you been in the real estate business for 25 years? Well, it doesn’t matter whether you’re a novice, professional, or anything in between because I have a little gem of advice that is applicable to everyone. Put yourself in the shoes of a consumer for a moment. Think about the …

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Cheese and Real Estate: A Lesson in Trends

Blog Contributor Business Challenges, Professional Development, Short Sales & Foreclosures 4 Comments

    By Dave Robison “Who Moved My Cheese?” by Spencer Johnson is an easy but great read. The narrative is a simple story that describes the trials and tribulations of two mice—Sniff and Scurry—who always rely on getting their cheese from the same source. When the cheese source is moved, they wonder why it disappeared and promptly go in …

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Short on Experience? Try Your Local Board.

Blog Contributor New REALTOR®, Professional Development, Sales & Marketing 3 Comments

By Sam DeBord One of the biggest hurdles for new REALTORS® is overcoming a lack of experience when meeting with a potential client. Motivation, marketing skills, and preparation go a long way, but they can fall flat when faced with a simple seller question: “So, how long have you been selling real estate?” Many REALTORS® who are fairly new to …