Below you'll find a list of all posts that have been categorized as “Technology & Social Media”
By Charlie Allred Pinterest boards are the second most important part of your Pinterest account. Last month, I talked about optimizing your Pinterest profile in the kickoff of my series on using Pinterest in your real estate business. The goal of your profile is for a Pinterest follower or potential client to be able to quickly get to know who …
By Sam DeBord Online home valuations have a rocky history. From automated valuation models (AVMs) used in lending during the mortgage boom to consumer-focused products like Zillow’s Zestimate, the accuracy of these valuations has always been an issue for real estate professionals. Despite online valuations’ inability to consistently provide an accurate home value on an individual basis, one thing is clear: …
By Andrew Janos The number of tech savvy clients is increasing every day with the help of the Internet and smartphones. Information is at the consumer’s fingertips, which is why the transfer of documents for signature and information should be just as easy. DocuSign recently purchased Cartavi’s transaction management system and dubbed it DocuSign Transaction Rooms. As a real estate …
By Charlie Allred Last month, I wrote “How to Capitalize on Pinterest,” where I said the main benefit of Pinterest for agents and brokers is driving visitors to your real estate website. Well, last week I read a statistic that stated 70 percent of home sellers and 74 percent of buyers found their real estate agent online. These numbers prove …
By Charlie Allred As Lynn Pineda, a south Florida real estate professional said, “If you are in real estate and you are not on Pinterest, something’s wrong with you.” I couldn’t agree with this sentiment more. Lynn is one of the few REALTORS® capitalizing on the benefits of Pinterest to her real estate business. When I speak with real estate …
By Anand Patel There are two great apps that I have been using for more than a year or so now that have served to be very helpful. I share these (and many more) apps with my agents during our company meetings and several of them also found these two apps in particular to be very practical and useful. Glympse …
By Scott Newman Technology is changing our lives – and our industry – on a daily basis. And as they say, you’re either with the times or behind them. With that in mind, I wanted to roll out three New Year’s resolutions I’m asking my agents to adopt when it comes to technology in 2014 and I’d love to see …
By Adam Ailion If you are anything like me, you are tired of hearing about the latest and greatest app you have to learn how to use, or the next best service to buy. My mind is going through “technology overload,” making it difficult to stay current — and many times a good idea or service may go unnoticed. Let …
By Scott Newman You’re on Facebook and Twitter four hours a day and you’re telling me you haven’t closed a lot of business lately? Of course not! Social media is just a tool in your arsenal — and when used effectively and efficiently it can help you cultivate business. So, how do you best use social media to benefit your …
By Dave Robison When I first started in the real estate business more than 14 years ago, I took classes where everybody touted using flyers to “capture buyers.” One of the tactics was to leave the price off the flyer so that buyers would call to get the price. Others had special offers or asked buyers to call for …
