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By Melissa Dittmann Tracey, REALTOR® Magazine Herman Chan wants you to free yourself in your videos. Stop having the delivery of a “dial tone” and show some personality, Chan told a crowd at a session sponsored by the California Association of REALTORS® Young Professionals Network on Tuesday during the CAR Expo in Anaheim, Calif. Chan, an associate broker with Better Homes …
By Stefanie Hahn In an interesting change of pace, I am writing this post from our state REALTOR® Association meetings. I wish you were here. No…I really wish you were here. According to the National Association of REALTORS® 2009 Member Profile, 15 percent of our industry is age 40 or under. At these meetings, there aren’t even 15 people who …
By Jonathan Osman No one would have guessed that REALTORS® would look back on 2009 as “the good ole days,” but as the real estate market continues to find bottom, that’s exactly what some are doing. The reality for 2011 may be that we are all fighting for a smaller piece of the sales pie and remaining in business means …
By Crystal Webster Do you ever feel like you’re back in high school and trying to get your college application all put together? At least for me, during the final push for college grades didn’t matter, classes were out the window, and books were only for propping open your door. The extracurricular section of the application got 100 percent of …
By Stefanie Hahn Agents will often ask me to check out their real estate website. They want to know how it looks, do I like it and are they doing it right? I love when I get to peek into an agent’s website and get a glimpse of what is important to them. Many agents opt for a template site …
By Kelly Reark I have been representing a buyer since June of this year when he made the decision to put in an offer on a short sale. We aren’t closed yet, and it has been a bumpy road. Our journey actually began in January of 2007, but who’s counting? There are many ways that this deal could die along …
By Toby Boyce I am the technology director for my office and have been doing a lot of teaching and developing new continuing education classes to assist those agents that are still struggling with technology and harnessing it to improve their business. To develop a sense of what was needed, I spent a lot of time talking to top-notch agents …
By Laura Rubinchuk Blog for business. SEO on steroids. Tags, Meta Tags, video blogging, photo blogging, keywords and content…I could go on and on about all of the things we’re taught when we explore the online world as a lead generation method. Do you need to consider all of these things if you’re spending time on them as viable methods? …
By Jessica Hickok Nothing is more frustrating than when you can’t find the inspiration to update your social media statuses or knock out that blog post. I have spent many nights staring at a blank computer screen trying to search deep within myself to write something engaging for my blog readers. That’s because I’m a REALTOR®, not a writer. But …
By Drew Burks Video Marketing Attracts More Clients! With more than 2 billion videos viewed on YouTube each day, it’s obvious that video is HOT! So why aren’t more real estate pros using video marketing to attract quality home buyers & sellers to their business? Most REALTORS® tell me that they don’t know where to start or how to create …
