By Crystal Webster …And REALTORS® make the worst clients. Has anyone else had the “privilege” of working with another REALTOR® – or even purchasing a home for themselves? I use the word privilege very loosely. 😉 Some of you may remember, I began looking for my new personal residence back in September. I am pleased to inform you that I …
Show Me Your Barcode!
By Jonathan Osman When you think of a barcode, you are no doubt thinking of the UPC labels that exist on the back of EVERYTHING. The lines on a barcode correspond with a database that delivers information on the item scanned. The technology is so tried and true that it can now be adapted for an untold number of uses …
Top 10 Reasons You Should Enter the NARdiGras Video Contest
By Allison Fitch-Markham, Marketing Director, NAR Conventions Division 10. Face it, you’re just not going to be able to sample fried catfish, shrimp po’boys and sautéed alligator at home. 9. Your childhood dream was to meet Mary Lou Retton and you took out your mum’s favorite vase when you tried to vault the coffee table. 8. If you win, you’ll …
Create Your Own Social Media Policy
By Stefanie Hahn Social Media policies are becoming commonplace with businesses today. Companies want to make sure their employees understand what online behaviors will not be tolerated of their charges. For many of us, these “tolerated” behaviors seem obvious, but we all know that one guy or girl who likes to share a little too much. I think it’s important …
Brick & Mortar or Virtual: Which is More Important?
By Toby Boyce As an agent, would you prefer your brokerage to have an amazing brick and mortar location or an amazing online presence? The question flowed from Michael McClure, president and CEO of Professional One Franchising, on Twitter (@professionalone) recently. There were several agents who jumped right into the discussion — and being on Twitter, it doesn’t take a …
Tap into More Buyers With a Watering System
By G. M. Filisko, contributing writer, HouseLogic Working with sellers looking for another way to make their home stand out? Suggest they dip their toes into a yard-watering system that saves water and money. Almost one-third of the water the average family uses—an average of 100 gallons a day—ends up in home owners’ yard and garden, according to the U.S. …
When to Break Up With a Client: Tales of the Indecisive Buyer
By Brooke Wolford I recently decided to let go of a client. It was a really hard decision for me to have to tell a buyer that I couldn’t work with them anymore. In all, I had to weigh my options. When I had initially starting working with this buyer, it was after a big dispute with another agent in …
HouseLogic Nominated for Innovator Award
By G. M. Filisko, contributing writer, HouseLogic HouseLogic, the NATIONAL ASSOCIATION OF REALTORS’® new consumer website covering all facets of homeownership, is a finalist in the 2010 Inman News Innovator Awards’ “media site” category. HouseLogic’s nomination places it in the running for Inman News’ People’s Choice Innovator Award. The Inman Innovator Awards, launched in 1997, recognize companies that use technology …
A Case for RPR
By Nobu Hata I’ve been lucky enough to be a Realtors Property Resource™ beta tester for the last couple months, and MLS controversy aside, it’s an elegant site that belies a very powerful information resource, packed with potential, underneath it all. I’ve devised its place in my marketing plan (as a monthly client touchpoint) once live, but I’d never had …
3 Reasons Not to Attend RE Connect San Francisco!
By Drew Burks 2010 Real Estate Connect San Francisco This is one event I have always wanted to attend but never have. Well, this year I made the choice to not only attend the event but to participate with my fellow YPNers during the afternoon session of Agent Reboot. Life is what we make it and we get out of …