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Mid-REALTOR® Crisis: Momma Said There’d Be Days Like This

Blog Contributor Being a REALTOR®, Business Challenges, Personal Fulfillment, Sales & Marketing Leave a Comment

By Toby Boyce It was a hot summer day in late July 2006 as I slipped down U.S. 23 to the Ohio Division of Real Estate testing center. I had made the jump into real estate without a safety net – quitting my job in higher education public relations and knowing that if I failed this test it would be …

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ABC: Always Be Communicating

Blog Contributor communication, Community, Professional Development, Sales & Marketing 1 Comment

By Cory Brewer Here is a quick story to inspire my fellow REALTORS® to keep after it (prospecting), even when it feels like a lost cause: This past winter I volunteered to coach a youth league basketball team at my local Boys & Girls Club.  My interest in volunteering was two-fold:  1.) I love basketball and have always wanted to coach, …

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5 Tips to Get More From Your Real Estate Testimonials

Blog Contributor Helpful Tools, Professional Development, Sales & Marketing Leave a Comment

By David Krichmar Testimonials are a very important asset to you.  Heck, what better way to show your “The Best REALTOR®” then with testimonials from past clients?  Here are five great tips to get more out of your testimonials: 1. Content– “Dave is great,” is not a testimonial.  You will want to be at least a paragraph, four-to-five sentences.  Let the client …

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Mental Illness and Your Clients

Blog Contributor Business Challenges, Code of Ethics, communication, Working with Clients 1 Comment

By Brooke Wolford I have gone through a recent run of buyers who seem to take an extremely long amount of time to purchase a property. I began to feel pretty frustrated. I understood that this was happening with many buyers outside of my own, but it still seemed to frustrate me. I then found what seemed to be a …

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Video: Tips to Help You Embrace Agent Ranking

Blog Contributor Helpful Tools, Professional Development, Technology & Social Media 1 Comment

By Stefanie Hahn Learn to embrace online agent ranking and review sites by staying informed and engaged. It’s all about reputation management, and this tutorial will give you a few tips on getting started. Stefanie Hahn is the education director for Coldwell Banker Hearthside, REALTORS® in Malvern, Pa. Visit her Web site: www.StefanieHahn.com.

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What Can We Learn From bin Laden’s Death?

Blog Contributor Helpful Tools, Home Sales Statistics, Professional Development, Sales & Marketing 4 Comments

By Jared James We are only a few days removed from the Navy Seals finally tracking down Osama bin Laden in Pakistan, and while so many are focused on the world reaction, I would like to take a different view as to what this event can teach us as sales people in regards to proper follow-up with prospective clients. I …

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Don’t Ever Discount Your Value

Blog Contributor Business Challenges, Buyers, Helpful Tools, Sales & Marketing 2 Comments

By Chris Nichols About a week ago, I had a young couple looking to buy their very first home come interview me. I was quite impressed they were actually doing an in-depth interview to find the right agent to represent them in such an important transaction. It was a welcome surprise, and brought back memories of my experience with a …

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Groupon Could Be a Real Estate Marketing Mecca

Blog Contributor Helpful Tools, Professional Development, Sales & Marketing 24 Comments

By Jared James Part of my job as a real estate speaker/trainer is to keep up to date on the latest news, fads, tools and technologies that come out so that I can determine if I think they are here to stay and worth covering with REALTORS®, or if they are here today and gone tomorrow and not worth our …

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Simple and Successful Negotiation Tactics

Blog Contributor Business Challenges, communication, Helpful Tools, Professional Development 3 Comments

By Jennifer Klein Follow these two rules during any negotiation and you’ll find success! Jennifer Klein is a REALTOR® in Northern California who is experienced in short sales, investments, and property management. Connect with Jen at RosevilleAndRocklin.com, JenKlein.com, and @JenKleinSac.

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What They Didn’t Tell Me: Things I Wish I Knew About the Real Estate World Before I Jumped In

Blog Contributor Being a REALTOR®, Business Challenges, Classes & Education, Helpful Tools 10 Comments

By Brett Caviness I simply couldn’t wait two more years to graduate college before entering my dream career as a REALTOR®, so I didn’t.  I went active as a real estate agent in Cedar Falls Iowa in 2009.  Since entering the business, I have worked hard to manage my time.  With class, work on campus, activities and friends I was …