By Drew Heasley Everyone is on Facebook, and as a real estate agent, you go where the people are. So you probably already have some type of Facebook presence, either through your personal page or a business page that you’ve invited all your friends to like. But you need more than just likes to generate business through Facebook. Here are …
Work Your Website, Not Your Nerves
By Lee Davenport Approximately 65 percent of REALTORS® report having a website for at least five years but only 2 percent of their business come from those sites, according to the National Association of REALTORS® 2015 Member Profile. Yet more than 90 percent of home buyers start their search online. Does anyone else see the problem with these numbers? They …
10 Ways to Get The Most Out of LinkedIn
By Bill Gassett What do you think LinkedIn is for? Is it just for people who are trying to find a new job? Should you only visit it if you want to recruit somebody? Or is it one of the best ways to grow your real estate business? If you chose the third option, you are correct. In fact, HubSpot, …
YPN Grows Leaders
By Rob Reuter Yesterday was a special day for YPN. More than 90 YPN chairs, vice chairs, and staff liaisons convened in Chicago representing networks from 31 states and Canada in what I expect to be the first of many annual YPN Leadership Retreats. Whether a member of YPN since its inception in 2007 or representing a network less than …
3 Golden Rules for Dealing with Technology
By Scott Newman With new communication and social media technology emerging everyday, it seems all you can do is try and stay on top of it all so you’re not left in the dust and viewed as “out of touch.” However, as we enter this new, super-connected world as real estate professionals, I think we need to make sure we …
How to Communicate by Actually Having a Conversation
By Jared James I was thinking about our culture recently in this time of voicemails, emails, and social media, and it appears that everyone has a greater desire to communicate, but a lesser desire to actually have conversation.Believe it or not, communication and conversation are two completely different things. The actual definition of the word “communicate” is the activity of …
Is Your Vision Bored? Part II – ‘The Buy-In’
By Anand Patel I received several emails from my last post on using a vision board to help engrain your personal and professional goals, which reminded me of a very important point I did not discuss – “the buy-in.” Many asked if your vision board should be kept private or shared with others. Well, that is entirely up to you. …
The Science Behind Your Sales
By Brooke Wolford You may wondering what science has to do with sales…really what I am referring to is the chemical reaction that happens in your clients brains that ultimately leads them to begin a relationship with you. What mental perception does your client get that triggers a spark? You can look at the beginning process of a client contacting …
Powerful Networking
By Kelly Reark What ways do you network with your fellow real estate agents? Do you walk away from a happy hour or business card exchange really knowing much about them or their business? Likely not. Do you ever wonder why? Having a pocket full of business cards is one thing, but getting to know other real estate agents is …
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