By: Alex Capozzolo As a real estate agent, juggling clients’ details, listings and appointments is a full-time job. How can real estate agents make their own lives easier? One answer is to implement a Customer Relationship Management (CRM) system into your business. It is likely that your brokerage offers access to a CRM, and if that’s the case, you should …
Keeping Expenses Low and Quality High
By: Jennifer Weinberg Whether you’re new to the business or a seasoned professional, the reality is that costs can add up. If you’re new, you’ve probably spent a lot of money to get started. You’ve paid for your pre-licensing classes, testing, filing for the license, fingerprints/background checks, and more—you are ready to hit the ground running. Great! Now you just …
From Hate to Love: 6 Tips to Overcome Your Fear of Public Speaking
By Rebecca Donatelli I’ll never forget the first time I had to get up in front of an audience and give a speech. I did it in order to meet a core requirement in college, not because I wanted to. It was my sophomore year, and I remember thinking I would rather try to solve the infamous Fermat’s Last Theorem …
The Top Producer Life: An Easy Trick to Stay Motivated All Year
By Jasen Edwards Recently, I heard about a woman who went into a pharmacy and asked to buy arsenic. The pharmacist told her that arsenic is very poisonous and he can’t sell it without knowing there was a good purpose for her to buy it. The lady said she wanted to kill her husband. The pharmacist declined her purchase, and …
Your 2021 Real Estate Business Plan
By Tim and Julie Harris Key Takeaways: Tools to develop an actionable business plan. How to find the magic number you need to realize your business goals. A free download of our Real Estate Treasure Map. Your 2021 real estate business plan should be all about the numbers—in other words, the revenue you’ll need for your business to be …
A New Amazon Feature That Could Help Generate Leads
By Lee Davenport Are you looking for new and inexpensive ways to generate leads in a socially distant world? What if I told you I know of a new tool that will actually pay you to generate leads? Y’all (when I get excited my southern twang comes out), Amazon has a new feature called Explore that I believe can add …
8 Ideas for Agent Incentives to Help Improve Recruitment
By Anita Clark One of the most challenging parts of running a real estate company is recruitment. Think about it. It is difficult to differentiate your brokerage because, for all intents and purposes, all brokerages are pretty similar. What’s more, your competitors are looking for the same people you are: talented individuals who can contribute to business growth and can …
Sharing the Relief Every Homeowner in Your Database Needs
By Lee Davenport There may be someone in your database who has experienced a layoff due to the coronavirus pandemic. But you won’t know until you ask. Right now, during these challenging times, it’s more important than ever for real estate professionals to make meaningful connections. There are resources available for homeowners affected by the pandemic, which they should pursue …
Get 2020 Vision for Your Business
By Lee Davenport I just read an article that says January 17 was the day most people give up on New Year’s resolutions. It’s so prevalent that January 17 has been negatively coined Ditch Your Resolution Day. How is that for demotivation? The struggle is real! If you made it past January 17, good for you! Those of us who …
The 9 Can’t-Miss Blog Posts of 2019
By Erica Christoffer The YPN Lounge bloggers are a group of involved YPN leaders who are dedicated to helping their fellow real estate peers thrive. Their efforts collected nearly 100,000 total page views in 2019. In case you missed these thoughtful, business-boosting articles, take a look at the top nine Lounge posts of the year. You’re bound to find tips …