A man and a woman are standing in front of a glass wall writing on sticky notes.

A Guide to Posting on Social Media: How to Scale Your Social Media Marketing

Khalid N. Bryan Marketing, Social Media 1 Comment

By: Khalid Bryan Now that you have a system to post and stay active on social media. How do we scale and grow this? How do we get to the point where this becomes a systematic business activity? Picture this scenario: you’re in bed at 1am (and scrolling anyway) and commenting on pages your target audience may follow, which are …

Key Takeaways From the YPN Advisory Board Meeting

Blog Contributor Young Pros in the Spotlight, YPN Events, YPN groups Leave a Comment

By Erica Christoffer The COVID-19 pandemic may have halted in-person meetings over the last 15 months—but that’s about to end. The YPN Advisory Board announced that its members are going to begin traveling again to visit state and local YPN groups and attend speaking engagements in the coming weeks and months. During the Advisory Board’s meeting May 6 at the …

Why YPN? Learn How to Get Involved

Blog Contributor Political Action & Involvement, Young Pros in the Spotlight, YPN groups 1 Comment

By Heather Haase As we embark on a new decade, the National Association of REALTORS® Young Professionals Network is turning 13. This is a big year for the YPN Advisory Board. We recognize the legacy that has been left for us as we continue to grow and strengthen our national presence. Growth directly relates to the mindset of doing better—better …

Q&A: How California Became a YPN Leader

Blog Contributor Personal Fulfillment, Political Action & Involvement, Young Pros in the Spotlight, YPN groups 1 Comment

Part four in a series featuring the 2018 YPN Network of the Year recipients. By Erica Christoffer A year has passed since Krista Knight accepted the state Network of the Year Award at the 2018 REALTORS Conference & Expo in Boston on behalf of the California Association of REALTORS® YPN. It was the fourth time the group received the award …

7 Ways to Improve Your Prospecting for 2017

Blog Contributor Consumer, Establishing Your Business, Outreach, Sales & Marketing, Working with Clients Leave a Comment

By Nico Hohman The fourth quarter of 2016 just started, and in my world that means getting ready for a great 2017. To do that, there is one business activity that I need to practice more than any other: prospecting. Last year, I wrote a piece titled 8 Ways to Improve Your Daily Prospecting, and it was a smash hit, …

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The REALTOR® Value Proposition: Do You Have an Elevator Pitch?

Blog Contributor Helpful Tools, NAR, Professional Development, realtors, Sales & Marketing 5 Comments

By Sam DeBord This week I’m in Washington, D.C., for the REALTOR® Party Conference & Expo, and it got me thinking: Some of the most interesting committees I’ve worked with lately have focused on a range of issues surrounding the value proposition for the REALTOR® brand. From a communications audit at our local board to a state/NAR combined idea building …

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Social Media: Are You Doing it Wrong?

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 8 Comments

By Scott Newman You’re on Facebook and Twitter four hours a day and you’re telling me you haven’t closed a lot of business lately?  Of course not!  Social media is just a tool in your arsenal — and when used effectively and efficiently it can help you cultivate business.  So, how do you best use social media to benefit your …