How I Almost Fell Victim to a Tax Scam

Blog Contributor Being a REALTOR®, Business Challenges, consumers, Crimes, Financing & Credit, Fraud, Negligence, & Liability, Identity Theft, Independent Contractor Status, Safety, Taxes Leave a Comment

By Leanne Goff This is the time of year when everyone is planning for the big upcoming tax day. This is especially true for REALTORS® of whom the vast majority are independent contractors. It’s critically important that all records are maintained and reported accurately. If you’re like me, all of the information must be perfect. Expense receipts should be in …

Leaders Build Stadiums

Blog Contributor Being a REALTOR®, Business Challenges, Establishing Your Business, Leadership, Managing Your Agents, Managing Your Office, Personal Fulfillment Leave a Comment

By Nico Hohman Picture a stadium filled with 100,000 cheering fans rooting on their beloved home team. Now, rewind the clock to about six months before that stadium was even opened and packed with fans. The construction workers are in the middle of piecing together giant building blocks of steel, concrete, and bricks to build this stadium. Now turn the …

#Y4YPN From Fort Collins, Colo.

Blog Contributor Accessibility, Being a REALTOR®, Commitment to Excellence, Establishing Your Business, Leadership, New REALTOR®, Personal Fulfillment, Political Action & Involvement, Promoting Home Ownership, Rookies, Work/Life Balance, Young Pros in the Spotlight, YPN groups Leave a Comment

The #Y4YPN campaign is a video series celebrating what makes YPN valuable to its members. Learn more. By Leanne Goff Brandon Myers is the latest YPNer to take the #Y4YPN challenge. During my interview with Brandon, he talked about how he became a REALTOR®, discussed his favorite local YPN events, and shared some advice for new agents. Before becoming a …

Don’t Give Up. Don’t Ever Give Up.

Blog Contributor Being a REALTOR®, Business Challenges 1 Comment

By Nico Hohman We have all failed at some point in our real estate careers. We didn’t get that listing, we lost a client, or one of our clients didn’t get the house they wanted because of failed negotiations. But people are not failures; we are not failures. Failure is simply an event that adds to our learning experiences. Failure …

Millennials, Markets, and Housing Mobility

Blog Contributor [Demographic-based grouping], Sales & Marketing Leave a Comment

By Lauren Campbell According to a recent Urban Land Institute study, most millennials are not living in the urban core – though the research shows that they would like to be. Millennials – the generation that bore the brunt of sluggish hiring cycles during the recession only a few short years ago – are not bringing home salaries comparable to what …

Market Your Real Estate Business Like It’s 2016

Blog Contributor Professional Development, Sales & Marketing 26 Comments

By Ryan Fitzgerald This isn’t 1999, so why are you still marketing like it is? There are two methods to market your real estate business online: chase or attract. You can either chase your online leads or attract them. Chasing Business Online Have you ever received an e-mail that you didn’t ask for? An e-mail that was obviously an attempt …

Leading in a Time of Change

Blog Contributor Leadership, Professional Development Leave a Comment

John is president-elect for the Clark County Association of REALTORS® in Vancouver, Wash. This post is the third entry in a series sharing his experiences in that role. By John Blom Successful leaders view change with an eye toward the potential. When a person takes on situation and emerges from it better than they were before, it shows true success. …

ypn members grouping together smiling

#Y4YPN From Grand Rapids, Mich.

Blog Contributor Personal Fulfillment, Young Pros in the Spotlight, YPN groups Leave a Comment

By Leanne Goff The #Y4YPN campaign is a video series celebrating what makes YPN valuable to its members. Since introducing the campaign here on the Lounge a few weeks ago, the response has been tremendous. Today, I’d like to share Carrie Lynn Reed‘s #Y4YPN. Carrie is a founding member and incoming chair for the Grand Rapids Association of REALTORS® YPN. Carrie …

‘Come as You Are’

Blog Contributor Commitment to Excellence, Customer Service, Personal Fulfillment, Professional Development, Sales & Marketing, Working with Clients 1 Comment

By Cain German In an industry traditionally dominated by scripts and top performers, know that it’s not just OK to show your personality, but nowadays it’s imperative. When some think of real estate agents, the connotations don’t stray far from sleazy; full of sly verbiage and sales tactics that bend words and twist arms to find his or her next …

Three Leadership Takeaways

Blog Contributor Leadership, NAR, Professional Development Leave a Comment

John is president-elect for the Clark County Association of REALTORS® in Vancouver, Wash. This post is the second entry in a series sharing his experiences in that role. By John Blom When elected president for a state or local board, the “presidential year” really kicks off in August with the National Association of REALTORS® Leadership Summit in Chicago. The two-day …