Below you'll find a list of all posts that have been categorized as “Technology & Social Media”
Meet the real estate tech companies providing promising tools to brokers, agents, and their clients. NAR and Second Century Ventures recently announced the new REach® Class of 2017, featuring a roster of startups focused on security, process digitization, information transfer, and more. Learn about this year’s class: Adwerx: A digital advertising company for real estate professionals that focuses on retargeting …
By Anita Clark People visit your website for one of two reasons: 1. They might be looking for an agent. If that is the case, they are already half sold. As long as your website looks professional, shows you as credible, and makes it easy to contact you, you have a new client. 2. They might be coming to your …
By Lee Davenport In the film Transformers, I love how Bumble Bee and the other Autobots come to the aid of humans in style (a yellow Camaro with racing stripes and whatnot). Well, bots are not just for the movies. As a real estate pro, you probably understand the need to connect with potential leads instantly. But, unfortunately, instantly might …
By Anita Clark Building a website, posting content, then hoping consumers find you online is a bit like putting a sign in a yard, performing no marketing, and hoping a bunch of potential buyers stop by or call for a preview. Getting your content found online by real estate consumers takes work. If you have created a masterpiece you know …
By Kyle Hiscock When people ask me what I do for a living, the easiest response is to say I’m a real estate agent. If I really wanted to get into great detail, the answer would be something along the lines of, “I’m a digital marketing company that happens to help buyers and sellers with their real estate needs.” With …
By Brandon Doyle In this day and age, it’s likely that a significant contingent of your leads originate online. Since many apps and websites cut out the need to pick up the phone or initiate conversation face-to-face, it’s increasingly common for first-time home buyers and veteran home owners alike to explore their real estate options online. With that in mind, …
By Nathan Garrett Did you know that there are more than 2 million blog posts published every single day? That’s almost 1,400 blogs posted every single minute! Some large, nationally syndicated websites alone will push out anywhere from 500 to 1,000 posts in a single day. So, how do you, as an agent, stand out from all the noise? When …
By Drew Heasley Everyone is on Facebook, and as a real estate agent, you go where the people are. So you probably already have some type of Facebook presence, either through your personal page or a business page that you’ve invited all your friends to like. But you need more than just likes to generate business through Facebook. Here are …
By Nico Hohman There are many decisions to make in your real estate business before you jump into action. You need to determine what brokerage you will join. You need to set up your website and all of your social media properties. You need to print business cards and start prospecting. But one of the most important decisions you need …
By Ryan Fitzgerald One of the best things you can do for your real estate business is to become the local expert online. It starts with content creation for your blog or website. To attract local buyers or sellers to your site, you have to produce articles, videos, photos, inforgraphics, and other posts that help local consumers who are seeking …
