What would your clients change about their home if someone handed them the budget to do so? New dream kitchen? Perfect summer patio? Tricked out man cave? You might just be able to turn their dreams of a fantasy house into a reality (man cave pending wife approval, of course). Show your clients the love—and money—with $20,000 in home renovations …
Working With High Profile Clients
By Scott Newman I recently had the privilege to do some work for high-profile clients. While I did enjoy working with them, I was reminded of just how different their expectations can be. As such, I thought it would be pertinent to review some simple tips and strategies so that should you ever have the opportunity to work with such …
3 Golden Rules for Dealing with Technology
By Scott Newman With new communication and social media technology emerging everyday, it seems all you can do is try and stay on top of it all so you’re not left in the dust and viewed as “out of touch.” However, as we enter this new, super-connected world as real estate professionals, I think we need to make sure we …
The Curse of the Time Sucker
By Melissa Krchnak We all have pieces of our business that can suck our time away from being successful: meetings that don’t feel productive, emptying our inbox, conflict resolution, admin tasks, and chatting with our friends and colleagues. Just yesterday I encountered the worst of the time sucker, the commitment-phobe. This particular person is an over-analyzer who uses that as …
You’re Too Honest: A Recap of My Recent Listing Appointment
By Laura Rubinchuk Schwartz I met with a very nice couple looking to retire and relocate out of the area, which means selling their home of 20+ years. It had been many, many years since they needed the services of a REALTOR® or learned of the new way things are being done to sell a home, prepare for listing, and …
Being Unattached to the Outcome
By Dave Robison Ever had a buyer working with more than one agent? Ever had a seller who you spent a ton of time with, gave them your advice, and then they used a discounted service? Ever had a buyer who kept changing their mind or made offers on a lot of properties? I knew an agent who had a …
A Powerful Lesson in Follow-Up
By Alex Milshteyn It seems that every year I learn the lesson of how important it is to follow-up. I recently received a referral from a past client. My past client gave me a glowing review, hence their friends called me. I met with the lovely couple to talk about the sale of their home. I met with them twice, …
Be Careful of Real Estate ‘Blah, Blah, Blah’
By Toby Boyce The question on my local NPR station was simple enough: “Why do symphonies sound different when they are made up of the same parts?” The response was very eloquent and educated — I assume. It made as much sense as Pig Latin to me. “Well each one focuses on different things…” I’m sure that musicians in the …
Do Yourself (and Your Client) a Favor…Leave it to the Experts
By Cory Brewer In the past year or so I have run across several examples of REALTORS® (myself included) being tempted to be a “jack of all trades” when it comes to serving their clients. Let’s face it, we don’t want to give up control and we are also worried about potentially giving up a paycheck. However, is it really …
The Science Behind Your Sales
By Brooke Wolford You may wondering what science has to do with sales…really what I am referring to is the chemical reaction that happens in your clients brains that ultimately leads them to begin a relationship with you. What mental perception does your client get that triggers a spark? You can look at the beginning process of a client contacting …