Turn Objections into Sales Opportunities

Blog Contributor Customer Service, Sales & Marketing, Sales Tips & Techniques 1 Comment

By Lee Davenport No. I’m not interested. Some other time. You don’t have to call me, I’ll call you. If you’re “single and ready to mingle” this Valentine’s Day, you may know these are words of rejection. No means no in dating, PERIOD. But in the world of residential real estate—where everyone needs a place to live—these words can be used …

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Attract and Retain More Millennial Clients

Blog Contributor Sales & Marketing, Sales Tips & Techniques, Technology 1 Comment

By Dale Swanton Millennials are all grown up! The generation that came of age around the turn of the century are now in their 20s and 30s. While generational groups can be difficult to define with any specificity, the Pew Research Center, one of the country’s leading research institutions, considers millennials to be those born between 1981 and 1996, making …

7 Tips for Promoting Real Estate in 2019

Blog Contributor Business Challenges, Sales Tips & Techniques 65 Comments

By Anita Clark Real estate is a competitive industry, which means that finding some way to set yourself apart from your fellow agents can occasionally feel like a lost cause. But you don’t need to completely reinvent the wheel. Often, effective real estate promotion is just a matter of putting a unique spin on a tried-and-true technique. Just a small …

Questions to Ask When You Want to Generate More Business

Blog Contributor Business Challenges, Sales Tips & Techniques 2 Comments

By Lee Davenport What are you learning that’s new? If you are stuck in the loop of your daily grind, then consider the beginning of the year as a perfect time to shake up the doldrums with something that will grow your business. But how do you know what you don’t know? Reflect on these questions to help: Lead Generation …

New Year’s Resolutions: 3 Weeks or 365 Days?

Blog Contributor Establishing Your Business, New REALTOR®, Personal Fulfillment, Work/Life Balance 2 Comments

By Rebecca Donatelli Every year we all sit down and make a list of New Year’s resolutions that we swear we are going to stick by for the entire year. They usually look something like this: 1. Start keto diet 2. Go to gym four days a week 3. Lose 30 pounds 4. Double sales volume 5. Save money 6. …

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Guiding Clients Through Multiple Offers (And Every Real Estate Deal)

Blog Contributor Customer Service, Sales & Marketing 2 Comments

By Samantha Jones When I began this blog series in the fall, multiple offer situations were rampant. They were the norm at most price points. Yet, such as the real estate market goes, its a constant ebb and flow. As 2019 rapidly approaches, multiples are becoming less and less common. If I had a dollar, or maybe $20, for every …

Becoming an Influencer in Your Real Estate Market

Blog Contributor Sales & Marketing, Social Media 6 Comments

By Rebecca Donatelli Let’s face it, real estate is an incredibly competitive business. Many markets are over-saturated with agents who are competing for the same clients, same listings, same commission checks. Plus, any time we experience a super “hot” market, a whole new surge of agents enter the industry—many of them hungry and willing to do whatever it takes for …

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5 Tips to Help Sellers Navigate Multiple Offers

Blog Contributor Sales & Marketing, Sales Tips & Techniques 2 Comments

By Samantha Jones Autumn is all about embracing change, such as the falling temperatures, pumpkin-spice everything, and shifting markets. While inventory levels fluctuate around the country, it’s still common to receive multiple offers on listings in many areas. Serving as a trusted resource with proper advice for your sellers is just as important heading towards the holidays than ever. On …

3 Ways You’re Failing at Customer Service (And What to Do About It)

Blog Contributor Customer Service, Sales & Marketing 3 Comments

By Dale Swanton It’s no secret that the best salespeople also tend to be the best at customer service. After all, good customer service leads to happy and loyal customers, and happy and loyal customers lead to repeat and referral business. Referrals are crucial to long term success in real estate, yet many agents aren’t building the referral base they should. …

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How Delegating Can Take Your Business to the Next Level

Blog Contributor Business Challenges, Managing Your Agents 1 Comment

By Brandon Doyle As the old adage says, it takes a village to raise a child. Why should running your real estate business be any different? When in a leadership role, such as broker-owner or team leader, it can be easy to feel like the weight of the company is resting on your shoulders and your shoulders alone. But this …