Below you'll find a list of all posts that have been tagged as “website”
By Anita Clark Building a website, posting content, then hoping consumers find you online is a bit like putting a sign in a yard, performing no marketing, and hoping a bunch of potential buyers stop by or call for a preview. Getting your content found online by real estate consumers takes work. If you have created a masterpiece you know …
By Kyle Hiscock It’s 2016 and almost every real estate website is equipped with an IDX feed which provides the viewer with information on MLS property listings that are currently for sale. This is certainly a great feature that a real estate website should have, but ultimately this is not something that is going to “wow” the user. The primary …
By Ryan Fitzgerald One of the best things you can do for your real estate business is to become the local expert online. It starts with content creation for your blog or website. To attract local buyers or sellers to your site, you have to produce articles, videos, photos, inforgraphics, and other posts that help local consumers who are seeking …
By Ryan Fitzgerald This isn’t 1999, so why are you still marketing like it is? There are two methods to market your real estate business online: chase or attract. You can either chase your online leads or attract them. Chasing Business Online Have you ever received an e-mail that you didn’t ask for? An e-mail that was obviously an attempt …
By Lee Davenport Approximately 65 percent of REALTORS® report having a website for at least five years but only 2 percent of their business come from those sites, according to the National Association of REALTORS® 2015 Member Profile. Yet more than 90 percent of home buyers start their search online. Does anyone else see the problem with these numbers? They …
By Charlie Allred We have all heard the statistic that 90 percent of all home searches start online. So how do we capture this online business? My answer to this question is always: “You need a blog; your website should be a blog.” I use the words website and blog interchangeably because a website without a blog is a static …
By Brandon Doyle Content marketing is all about creating original content that the reader values. A lot of people go wrong by copying and pasting another person’s works, or just regurgitating what someone else has already said. It is important that what you talk about on your real estate blog or website is relevant to your reader, and to your …
By Sam DeBord The National Association of REALTORS® recently voted to approve updates to its operating agreement with realtor.com® and allow more flexibility for the Web site. There has been a wide range of reactions from REALTORS®. This blog is part one of my five-part series in which I will discuss the propriety of the agreement. Let’s start with some …
By Stefanie Hahn I hope that your SocialBios is the last About Me page you will have to complete now that REALTOR.com and SocialBios have fully launched the Hyper-Social(TM) Agent Profile Pages and Hyper-Social(TM) Agent Recommendations. Presented at the Young Professional Network Sub-Committee Midyear meeting yesterday in Washington, D.C., you must understand that this is no ordinary About Me page. …
By Ryan Gervais Do you suffer from ugly website syndrome? Does your website have a twin? If you answered yes to either question, it is time to “get real,” as Dr. Phil would say, and develop a better brand image for your website. In my last article, I gave a bold statement: to try and help every reader get one …
