By Lee Davenport There may be someone in your database who has experienced a layoff due to the coronavirus pandemic. But you won’t know until you ask. Right now, during these challenging times, it’s more important than ever for real estate professionals to make meaningful connections. There are resources available for homeowners affected by the pandemic, which they should pursue …
Real Estate With a Mission
By Kyle Malnati I have handed keys to many people at real estate closings over my 15 year career, but my most memorable career experience happened last week. I was part of a group that gifted a house we built with our own blistered hands to a loving family of three. This experience was part of my my first mission …
How Volunteer Work Benefits Our Business
By Christina Pappas Growing up in a Miami real estate family, I always envisioned working with my father and grandfather. But before I jumped into the industry, I wanted to give my other interest a try: hotels. After graduating from Cornell University, I moved to Los Angeles to launch a career in the hospitality field. I landed a job at …
Finding Your Real Estate Niche
By Anita Clark It can be difficult for both new agents and seasoned professionals to maintain a year-round stream of prospects from our online marketing efforts. This is especially true if we do not focus on a specific niche or market segment. It is easy to get sidetracked by the latest shiny real estate thing. It can also be hard …
28 Great Real Estate Articles From 2016
By Ryan Fitzgerald With more than 2.5 million blog posts being published every day, it can be difficult to sort through the noise. Now that the year is coming to an end, I thought it it would be helpful to organize some of the year’s best real estate articles into one large round-up post for you. I reached out to some great real …
3 Surefire Ways to Make Your Open House Stand Out
By Brandon Doyle When it comes to pioneering a successful real estate business, the power of the open house is not to be underestimated. On one front, staging an open house appeases the seller and stirs up potential buyers. Beyond that, an open house is also a rare marketing opportunity where you and your services enjoy face-to-face time with a …
It’s Time to Focus on Goal Achieving
By John Blom I’ve taught a few classes about business planning, and always I like to start with the quote by Yogi Berra: “If you don’t know where you’re going, you might wind up someplace else.” Usually, less than half the room gets the joke, but the idea conveyed should be at the foundation for every organization and at the …
Why Real Estate Websites Need Community Pages
By Kyle Hiscock It’s 2016 and almost every real estate website is equipped with an IDX feed which provides the viewer with information on MLS property listings that are currently for sale. This is certainly a great feature that a real estate website should have, but ultimately this is not something that is going to “wow” the user. The primary …
Become a Local Real Estate Expert Online
By Ryan Fitzgerald One of the best things you can do for your real estate business is to become the local expert online. It starts with content creation for your blog or website. To attract local buyers or sellers to your site, you have to produce articles, videos, photos, inforgraphics, and other posts that help local consumers who are seeking …
Shameless YPN Plug
By Cory Brewer Last week I spent some time with my local YPN planting trees at a nearby park. Next week we are hosting an elegant networking event in ther 43rd floor penthouse at the newest condo tower in downtown Bellevue, Wash., complete with valet parking and a red carpet. In the past 12 months, we have also hosted free …
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