How to Sell a Home in a Noisy Neighborhood

Alex Capozzolo Marketing, Sales & Marketing, Working with Clients 3 Comments

By: Alex Capozzolo As a real estate professional, selling a house in a noisy neighborhood is challenging. All types of buyers, from families to older couples to single people, are concerned about noise levels. Whether there’s a loud highway nearby or noisy next-door neighbors, are often deterred by the thought of living in a place that doesn’t offer peace and …

A professional black woman consulting a male/female couple while sitting at a table

Preparing Clients for Appraisal Gaps

Neil Goradia communication, Customer Service, Financing & Credit, Working with Clients 15 Comments

By Neil Goradia House prices are skyrocketing! (YES, we already know that—old news.) Winning a bid can be tough and you need the “secret sauce,” right? (We’ve heard that before, too.) But have you put thought into how to address appraisal gaps for your clients? Appraisal Gaps Are on the Rise I’m seeing an increasing number of houses fall out …

Couple renovating new house, sitting on ground planning bathroom

What Sellers Don’t Need to Fix Before Listing

Blog Contributor Sellers, Staging, Working with Clients 7 Comments

By Neil Goradia Your clients want to sell their home for the most amount of money, and if they need to make repairs or updates, they want to ensure they recoup what they spend. Welcome to my world. I recently sold my house. I have to tell you, I was really stressed out. Turns out most people are stressed when …

3 Reasons the Real Estate Market Could Change in 2022

Blog Contributor Buyers, Mortgage Financing, real estate, Sales & Marketing, Working with Clients 5 Comments

By Hazel Emlen As we roll into the new year, one of the hottest topics nationwide continues to be the real estate market. It’s no surprise since 2020 and 2021 proved to be record-breaking years for real estate! Most people in the industry have been the busiest they’ve ever been. In describing the last two years, the word that comes …

Young professional woman sitting on coach in high-end apartment.

Renting and Buying: New Trends Emerge Among High-Earning Millennials

Blog Contributor Buyers, Working with Clients 2 Comments

By Barbara Ballinger Many millennials are ready to buy a single-family home and all it entails, but some found themselves shut out of the market over the past year, according to a recent analysis of 5.9 million rental applications conducted by RentCafe, a national Internet listing service that helps renters find apartments and houses. After not being able to purchase …

Realtor shows a couple a home.

Millennial Movement in the Market

Blog Contributor Buyers, Working with Clients Leave a Comment

By Rogers Healy There’s a new generation ruling the housing market and it’s no longer the baby boomers. Forbes reports that about half of home buyers are under the age of 36, and about half of sellers are under the age of 41. And, according to the National Association of REALTORS® 2021 Profiles of Home Buyers and Sellers, the median …

4 Takeaways From YPN Advance

Blog Contributor Political Action & Involvement, Working with Clients, YPN Events 2 Comments

By Maria Kauffman Last month, I had the opportunity to represent the Greater Regional Alliance of REALTORS® (Grand Rapids, Mich.) at YPN Advance as part of the National Association of REALTORS® Leadership Summit in Chicago. At this event, local YPN committee chairs, vice-chairs, and association liaisons come together from across the country to discuss real estate and market trends, YPN …

Leads Need Conversation; Connectivity Grows Business

Blog Contributor Sales Tips & Techniques, Working with Clients 1 Comment

By Gary Ward Ask anyone with knowledge about the real estate brokerage business and they’ll tell you; those who control the real estate listings control the real estate market. Listings are the key to an agent’s (and a broker’s) bottom line, especially in a market with historically low inventory, rapidly rising home prices, and growing demand from exploding generational populations. …

Does Light Rail Access Increase Property Values?

Blog Contributor Rental Properties, Transportation, Working with Clients 4 Comments

By Neil Goradia It has long been a common perception that access to light rail in any market will improve the value of a house, particularly in the eyes of an investor. As an investor myself, I am always looking for a way to bump up my returns, so I decided to take the time and dig a little deeper. …

Top Producer Life: 3 Tests to Vet Buyer Clients

Blog Contributor Buyers, Working with Clients 1 Comment

By Jasen Edwards The fall is traditionally a hectic time of year for the housing market. But this year, when you consider the election, pandemic, and exceptionally low interest rates, “hectic” seems like an understatement. One thing is clear, most agents I speak to are busier than ever. Because of the situation we find ourselves in, agents are putting a …