The 10-Minute MBA: Motivating Your Sales Team

Blog Contributor Business Challenges, Managing Your Agents 1 Comment

By Lee Davenport We all want to work smarter and not just harder, right?  But if we’re managing brokers, trainers, or team leaders, how do we motivate our salespeople in such a way that actually inspires them without leaving us “busted and disgusted”? Check out this 10-minute interview I loved doing with Dotloop‘s content specialist, Brian Boys, on how to …

How to Be an Innovative Agent in the Age of iBuyers

Blog Contributor Business Challenges, Sellers 2 Comments

By Lee Davenport Blockbuster, Toys R’ Us, Blackberry, Amazon, Netflix: What do those names mean to you? You may see Amazon and Netflix as innovative companies that make life easier for consumers. They’ve also evolved over time. Remember when we rented Netflix DVDs through the mail before they offered streaming? Amazon started as an online bookstore. Today, the retailer spoils …

iBuyers: Lead Disruptors or Generators?

Blog Contributor Uncategorized 1 Comment

By Lee Davenport Back in 2007, I was laughed at by a publicist when I said I liked this new website called Facebook for business marketing. That “expert” said, “Facebook? That’s for teenagers. Myspace is the place to be!” You may be wondering, “What is Myspace?” It’s hard to believe, but MySpace was the cat’s meow of social media platforms …

QUIZ: Will Your Social Media Ads Land You in a Hot Mess?

Blog Contributor Being a REALTOR®, Code of Ethics, Fair Housing, Legal 4 Comments

*The quiz closed on Aug. 29, 2019. Thank you to the 1,830 people who participated! By Lee Davenport Are you still stuck in the vortex of what I call the “wild, wild west” of social media? That’s a dangerous place for your business to stay. The “wild, wild west” of social media was a time when anything and everything seems …

Under the Sells-Scope: ‘Answer the Public’ to Grow Your Business

Blog Contributor Sales & Marketing, Technology & Social Media, website 2 Comments

By Lee Davenport Do you wish you could attract more of the public to your business? Maybe AnswerThePublic.com can help. AnswerThePublic.com is a search insight tool. Enter a keyword, phrase, or topic (such as real estate) and the results will show questions people are asking on Google and Bing on the subject. It could be helpful in researching what types …

What the Super Bowl in Atlanta Revealed About Social Media Magic

Blog Contributor Sales & Marketing, Social Media 1 Comment

By Lee Davenport You may not have been in Atlanta to experience Super Bowl LIII but a quick scroll of the related hashtags will have you reliving some of the greatest moments of the week as if you were there. Capturing and memorializing such cherished experiences that sparks engagement, camaraderie, and a warm-fuzzy brand sentiment is the definition of social …

Turn Objections into Sales Opportunities

Blog Contributor Customer Service, Sales & Marketing, Sales Tips & Techniques 1 Comment

By Lee Davenport No. I’m not interested. Some other time. You don’t have to call me, I’ll call you. If you’re “single and ready to mingle” this Valentine’s Day, you may know these are words of rejection. No means no in dating, PERIOD. But in the world of residential real estate—where everyone needs a place to live—these words can be used …

Questions to Ask When You Want to Generate More Business

Blog Contributor Business Challenges, Sales Tips & Techniques 2 Comments

By Lee Davenport What are you learning that’s new? If you are stuck in the loop of your daily grind, then consider the beginning of the year as a perfect time to shake up the doldrums with something that will grow your business. But how do you know what you don’t know? Reflect on these questions to help: Lead Generation …

screenshot from the movie Halloween

4 Ways Conference-Goers Can Be as Creepy as Halloween Flicks

Blog Contributor Classes & Education 1 Comment

By Lee Davenport Autumn is conference season! Typically, this is my favorite time of year—the leaves are turning, there’s a chill in the air, and it’s the perfect time to spend networking and learning at a conference (the REALTORS® Conference & Expo coming up this weekend in Boston, for instance). Unfortunately, there are some conference-goers who are creepier than any …

Sarah shows her commitment to professionalism.

Better Than Instafamous: Q&A With Instagrammer Sarah Johnston

Blog Contributor Establishing Your Business, Marketing, Sales Tips & Techniques, Social Media 2 Comments

By Lee Davenport Sarah Johnston (aka @AdventuresInRealEstateYYC) has what many might call “Instagram magic.” Beyond being an Instagram influencer, Sarah Johnston is an agent with MaxWell Capital Realty—Bridgeland, in Calgary, Alberta, Canada, and is also the president-elect to the Calgary Real Estate Board. She has even brought her talents to the University of Calgary as a guest instructor on the use …