Starved for Networking Events While Social Distancing? The New(ish) Clubhouse App Can Help

Blog Contributor Networking, Sales & Marketing, Technology & Social Media 8 Comments

By Lee Davenport In case you missed it, we are still social distancing. As a result, I have heard from many real estate pros asking how they can get in front of people and be part of a community online. You know, the OGs of connecting virtually with groups of new people on Facebook, Eventbrite, and Snapchat, to just name …

Stop Building Your Own Real Estate Brand—You’re Wasting Your Time and Money

Blog Contributor Uncategorized 21 Comments

By Alex Craig What if everything you have been led to believe about building a real estate brand is wrong? At least wrong for you. I cringe inside every time I hear somebody suggest that real estate branding can be a magic pill that will separate you from the thousands of other agents in your market and help you get …

The Top Producer Life: An Easy Trick to Stay Motivated All Year

Blog Contributor Being a REALTOR®, Helpful Tools, Personal Fulfillment, Rookies, Sales Tips & Techniques, Work/Life Balance 8 Comments

By Jasen Edwards Recently, I heard about a woman who went into a pharmacy and asked to buy arsenic. The pharmacist told her that arsenic is very poisonous and he can’t sell it without knowing there was a good purpose for her to buy it. The lady said she wanted to kill her husband. The pharmacist declined her purchase, and …

Your 2021 Real Estate Business Plan

Blog Contributor Establishing Your Business, Helpful Tools, Managing Your Agents 8 Comments

By Tim and Julie Harris Key Takeaways: Tools to develop an actionable business plan. How to find the magic number you need to realize your business goals. A free download of our Real Estate Treasure Map.   Your 2021 real estate business plan should be all about the numbers—in other words, the revenue you’ll need for your business to be …

Case Study: How Real Estate Pros Help Buyers and Sellers Avoid Costly Mistakes

Blog Contributor Being a REALTOR®, Buyers, Code of Ethics, Ethics & Policy, Fraud, Negligence, & Liability, Hazard & Disclosures, Sellers 13 Comments

By Neil Goradia “OMG! My agent just made $7,000 and all they did was list my property!” Does this sound familiar? How often have you felt the need to defend your commission as a real estate agent? This article is not to beat up on for sale by owners. In fact, there are plenty of times that it works great. …

Understand Your ‘Why’ and Put It to Work for Your Clients

Blog Contributor Customer Service, Establishing Your Business, Young Pros in the Spotlight 1 Comment

By Kyle Seyboth From CENTURY 21 Real Estate: Kyle Seyboth had the honor of being named the nation’s number one real estate agent according to the 2020 RealTrends and Tom Ferry “The Thousand” ranking. After choosing to affiliate with Century 21 Real Estate earlier this year, he now heads up the CENTURY 21 The Seyboth Team in Seekonk, Mass., with …

A New Amazon Feature That Could Help Generate Leads

Blog Contributor Establishing Your Business, Helpful Tools, Sales & Marketing, Sales Tips & Techniques, Technology 5 Comments

By Lee Davenport Are you looking for new and inexpensive ways to generate leads in a socially distant world? What if I told you I know of a new tool that will actually pay you to generate leads? Y’all (when I get excited my southern twang comes out), Amazon has a new feature called Explore that I believe can add …

5 YPN Event Ideas to Usher In 2021

Blog Contributor YPN Events, YPN groups 1 Comment

By Erica Christoffer It’s not too late to plan your YPN’s holiday or New Year’s event. From business-building strategies to supporting community organizations, here are five compelling ideas from YPN groups around the country. (Bonus: They’re COVID-safe, too.)   1. Put 2020 in the Rearview Mirror To help REALTORS® start off the New Year on the right foot, the North …

Are You Ready to Start 2021 as a J.E.D.I. Defender?

Blog Contributor ethics, Fair Housing 6 Comments

By Lee Davenport If 2020 has inspired you to promote fair housing for all, but you don’t know where to begin, then join the J.E.D.I. (Justice + Equity + Diversity + Inclusion) Defender Challenge to kickstart 2021. Learn more about being a fair housing J.E.D.I. Defender in my post, “Take the 4-Week J.E.D.I. Challenge to Promote the American Dream of …

The Top Producer Life: What If We Were on the Ballot?

Blog Contributor Being a REALTOR®, Independent Contractor Status, Political Action & Involvement 2 Comments

By Jasen Edwards How many politicians does it take to change a light bulb? Two, one to change it and another one to change it back again! Don’t worry, this isn’t a post about presidential politics. But it is political because I want to talk to you about Proposition 22 that recently passed in California. This categorizes rideshare and delivery …