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By: Khalid N. Bryan Real Estate Sales can be one of the most challenging yet most rewarding careers out there. Passing the state exam is hard enough but once you’re in the career it’s like, “WELL NOW WHAT?!” Granted you can choose a brokerage and hope you get a strong head start, but mostly, we’re independent contractors and in charge …
By: Dr. Lee Davenport, Ph.D Fair Housing month is over, but that doesn’t mean our efforts should stop. You might find that you and your team are a little fatigued on the constant work that is fair housing, though. Steven Tyler’s siren squeal to Dream On is my favorite way to start a talk on fair housing fatigue and help …
By: Alex Capozzolo As a real estate agent, juggling clients’ details, listings and appointments is a full-time job. How can real estate agents make their own lives easier? One answer is to implement a Customer Relationship Management (CRM) system into your business. It is likely that your brokerage offers access to a CRM, and if that’s the case, you should …
Just like 360-degree tours, using video as part of your overall marketing strategy isn’t a luxury anymore. It’s a necessity. Video marketing is the cornerstone of a strong online presence, which is essential since about 97% of buyers use the internet in their home search, according to a National Association of REALTORS® (NAR) report. Adding consistent, branded and valuable video …
By: Wendy Rose Gould When a client hires you as their real estate agent, it’s a sign they want your expertise and guidance in selling or buying a home. They’ve likely done some research to decide on an agent. They might have heard of you from a friend or family member, or they might have read reviews about you online. …
By: Neil Goradia We have all seen the headlines: AI revolutionizes the real estate industry! (and every other industry, for that matter). Generative AI, Analytical AI, AI is taking over! AI AI AI! All I hear about is AI and how if I’m not using it I am absolutely behind and missing out on business opportunities, or extra time or …
By: Alex Capazollo If a shift hasn’t happened in your market yet, there’s still a chance it is happening in someone else’s. The band-aid of low interest rates is currently being yanked off, causing a significant increase in monthly payments for potential buyers. People are in fear of a potential recession. Real estate values are beginning to plateau and even …
Use a .realtor™ domain to establish instant credibility and top search results. Content sponsored by get.realtor. Building your digital brand is one of the best ways to increase awareness of your business and the services you offer. A powerful online presence will help you drive leads through your website, generate referrals and grow your network. There’s no better way for …
By Anita Clark Moving scams are real and if you or your clients have ever been victimized, you know how difficult the frustration and struggle is to get your property. While real estate agents are typically not involved in the moving aspect of home relocation, they can provide advice or even provide a list of potential sources to make the …
By: MortgageMatchup.com The real estate market is in a steady upswing with the likelihood of mortgage rates falling and inventory rising later in the year and into 2025. Now is the time to set yourself up for a successful year. Be Prepared for a Shift in the Market By anticipating increased demand in the housing market, you can better prepare …
